Real estate predictions for 2017

Brad Inman’s crystal ball: Real estate predictions for 2017

The year of the homeseller, a female CEO of NAR and more

Here were my predictions for 2016.

 

Here are my predicitons for 2017.

2017 will be the year of the homeseller

The most profound real estate technology innovations in the last two decades have benefited homebuyers finding homes and agents becoming more efficient.

This coming year, technologists and venture capitalists will zoom in on homesellers, with the $60 billion commission pie up for grabs.

Opendoor, Knock and to a degree transparent bidding features are examples. Using technology, more companies will figure out how to give sellers more certainty around their home sale.

Don’t miss out on the homeseller innovation parade — your livelihood is at stake.

The housing market will soar (temporarily)

Boosted by the Trump confidence pop, mortgage money will be plentiful.

IRAs (individual retirement accounts) are already increasing in value, and job creation efforts will take hold as unemployment has already reached new lows. Both of these trends will give consumers a boost in the market.

This could be short-lived as robots steal millions of service jobs, middle managers included. This trend will make overseas offshoring seem like a pimple on our butt.

Enjoy the sunlight, but stash away some of your profits for dark clouds later.

NAR will pick a woman to lead the trade group

Though the old-guard will lobby hard for anointing one of its own, the National Association of Realtors will do what the country could not — make a woman the CEO.

Remember, your hard work funds NAR, so speak up in one way or the other. If you hold an opinion, email the search committee and give them a piece of your mind.

Zillow will expand overseas by acquiring a European portal

Zillow will cross international borders through an acquisition of some type, somewhere.

Growth opportunity in the U.S. is still strong, but to fill its valuation expectations globe trotting will be necessary.

Still avoiding Zillow as a source of business?  Think twice before you continue to dismiss the giant portal.

Footnote: dotloop (a Zillow company) will come out of the closet and do some interesting things on the back end that make life easier for brokers and agents.

Opendoor becomes second-biggest broker in the country by year’s end

One year from now, Opendoor will be the second-largest broker in the U.S., second only to NRT.

By unit count — and, most importantly, by revenue — the exchange platform will give a segment of the selling market the certainty they generally cannot get when unloading their homes the traditional way.

Remember, Opendoor still works with buyers agents, so when the company comes to your market, consider how to make it work for you.

Redfin files to go public

The 10-year old online plodder will take its story to Wall Street and file to go public.

Redfin will use its new funds to capture more share in its current markets and continue to innovate and make gains on the recruiting front and with its technology.

Lots to learn from Redfin — copying their best features is one strategy to compete with them.

Equity-sharing mortgages will spread

Wall Street will provide the funds, and homebuyers in pricey markets with a sparse down payment will be the beneficiaries, as equity sharing becomes widespread because of support by Freddie Mac, Fannie Mae and the big lenders.

Learn everything you can about this new loan so you can help your buyers who are scrambling to save their down payment.

Luxury housing market recovers, but tastes change

With a U.S. President who earned his billions in luxury real estate, the high-end market will have a revival as rich people who have been hoarding their cash and hiding out from the redistributionists will tiptoe back into the market.

But tastes will change. Walkable neighborhoods will become the Cartier wrist bands of real estate, guard dogs in tow.

Docusign IPO bigger than Zillow

The paperless cruasader, San Francisco-based Docusign will  go public, shining light on the real estate efficiency race. The company’s finances will look sterling and get the attention of Wall Street technology skeptics.  The IPO could be huge.

 Mars will be subdivided

A first step in creating a new civilized world on Mars will be a plan to subdivide the far-off planet. It could pay for space exploration. That is how we pay for infrastructure on planet earth.

Some of the smartest minds in the real estate industry will get involved. But don’t be bamboozled into investing in Mars property — yet.

The present and future will merge

Bots on your phone and on everything you own or drive will help you manage many functions of your life and will be automatically updated, taking you into the future every second, whether you like it or not.

Installation artist Douglas Coupland calls this phenomenon “accelerated acceleration.” Your challenge will no longer be keeping up with technology, because it has already kidnapped a big part of your life.

Instead figure out how to hold onto, restore and grow your humanness.

Bottom line: Enjoy 2017 — it will be a fun and exciting year.

What do you think 2017 will bring????

I read this article at: https://www.inman.com/2016/12/13/brad-inmans-crystal-ball-real-estate-predictions-for-2017/

Remember to follow our Blog for the local real estate beat, a pulse on the San Francisco Peninsula at: https://therealestatebeat.wordpress.com

Got Questions? – The Caton Team is here to help.  

Email Sabrina & Susan at: Info@TheCatonTeam.com

Call us at: 650-568-5522 Office: 650-365-9200

Want Real Estate Info on the Go? Download our FREE Real Estate App:  http://thecatonteam.com/mobileapp

HomeSnaphttp://www.homesnap.com/Sabrina-Caton

Visit our Website at:   http://thecatonteam.com/

Visit our INSTAGRAM page: http://instagram.com/thecatonteam

PINTREST: https://www.pinterest.com/thecatonteam/

Visit us on FACEBOOK:   http://www.facebook.com/pages/Sabrina-Susan-The-Caton-Team-Realtors/294970377834

YELP us at: http://www.yelp.com/biz/the-caton-team-realtors-sabrina-caton-and-susan-caton-redwood-city

Or YELP me: http://www.yelp.com/user_details_thanx?userid=gpbsls-_RLpPiE9bv3Zygw

Twitterhttps://twitter.com/TheCatonTeam

Connect with us professionally at LinkedIn: https://www.linkedin.com/in/sabrinawendtcaton

https://www.linkedin.com/in/susancatonrealtor

Please enjoy my personal journey through homeownership at:

http://ajourneythroughhomeownership.wordpress.com

Thanks for reading – Sabrina

The Caton Team – Susan & Sabrina – A Family of Realtors

Effective. Efficient. Responsive.  What Can The Caton Team Do For You?

 

Berkshire Hathaway HomeServices – Drysdale Properties

Sabrina BRE# 01413526 / Susan BRE #01238225 / Team BRE# 70000218/ Office BRE #01499008

Seize The Day – 6 Tips To Start Your Day Off Right

A new year is a new chance to make some positive changes in your life.  With the first working Monday in 2017 coming up tomorrow – I thought I would share these easy tips to get your Monday started off right!

  1. Brush your teeth (2 minutes)

While your whole body was resting throughout the night, little evil bacteria in your mouth were teaming up to cause some damage. Taking two minutes to brush your teeth thoroughly will ensure that you start your day truly fresh and ready to rock with a Hollywood smile!

  1. Drink water (1 minute)

Countless studies highlight the importance of morning hydration. Can we add more to it? Nope. Just drink that H2O. Your body and your brain will be thankful.

  1. Meditate (7 minutes)

We tend to think of meditation as a lengthy process, but Matthew claims that even as little as seven minutes of peace can make a huge difference.

Whether you use apps like Headspace, or just sit still and watch your breath, this little ritual will help you clear your mind and bring more harmony and structure to your life.

  1. Focus (5 minutes)

Calmed down by the meditation, your mind is now perfectly ready to define the priorities and goals for the day.

Set your alarm for five minutes and think about the direction you want your day to take. Map out the key activities and milestones that you need to reach. When the alarm goes off, your mind will have a clear layout of how to approach the new day.

  1. Exercise (7 minutes)

“You have to move your body to move your brain and ideas around,” says Matthew, and we couldn’t agree more.

A seven-minute morning workout is no excuse for skipping the gym later, but it is a perfect way to energize your body and lift your spirits early on.

  1. Stretch (2 minutes)

Now that you’ve broken some sweat and got some endorphins run through your body, take two minutes to gently stretch your muscles. This will help you gain more flexibility, both in your body and in your mind.

After this, take a rewarding shower and go conquer the world. You are definitely ready to do it.

 

I read this article at: http://www.careergirldaily.com/24-minute-morning-routine-will-make-successful

Remember to follow our Blog for the local real estate beat, a pulse on the San Francisco Peninsula at: https://therealestatebeat.wordpress.com

Got Questions? – The Caton Team is here to help.  

Email Sabrina & Susan at: Info@TheCatonTeam.com

Call us at: 650-568-5522 Office: 650-365-9200

Want Real Estate Info on the Go? Download our FREE Real Estate App:  http://thecatonteam.com/mobileapp

HomeSnaphttp://www.homesnap.com/Sabrina-Caton

Visit our Website at:   http://thecatonteam.com/

Visit our INSTAGRAM page: http://instagram.com/thecatonteam

PINTREST: https://www.pinterest.com/thecatonteam/

Visit us on FACEBOOK:   http://www.facebook.com/pages/Sabrina-Susan-The-Caton-Team-Realtors/294970377834

YELP us at: http://www.yelp.com/biz/the-caton-team-realtors-sabrina-caton-and-susan-caton-redwood-city

Or YELP me: http://www.yelp.com/user_details_thanx?userid=gpbsls-_RLpPiE9bv3Zygw

Twitterhttps://twitter.com/TheCatonTeam

Connect with us professionally at LinkedIn: https://www.linkedin.com/in/sabrinawendtcaton

https://www.linkedin.com/in/susancatonrealtor

Please enjoy my personal journey through homeownership at:

http://ajourneythroughhomeownership.wordpress.com

Thanks for reading – Sabrina

The Caton Team – Susan & Sabrina – A Family of Realtors

Effective. Efficient. Responsive.  What Can The Caton Team Do For You?

 

Berkshire Hathaway HomeServices – Drysdale Properties

Sabrina BRE# 01413526 / Susan BRE #01238225 / Team BRE# 70000218/ Office BRE #01499008

 

10 Time Management Tips for the New Year

HAPPY NEW YEAR!  Let’s start 2017 off right!  Here are some great tips I just had to share from MK Coaching….  Enjoy and share your tips!

 10 Time Management Tips

Do you ever get to the end of the day and wonder how you managed to get so little done? You’re not alone. And while you shouldn’t be too hard on yourself for your time management shortcomings, here are 7 ways you can get more done.

  • Make appointments with yourself

If a task or project is important enough to do, it’s important enough to add to your calendar. Get in the habit of calendaring everything, and sticking to those appointments.

You should place as much importance on your appointments with yourself as your doctor places on his or her time. Miss a doctor appointment and you’ll be charged the full fee anyway, and your time is just as valuable, so don’t let yourself get away with broken appointments!

  • Set a timer

No matter what task you’re working on, set a timer—preferably one that makes an audible ticking sound. You might choose a 25-minute time block as recommended by proponents of the Pomodoro Technique, or you can simply set a timer to remind yourself of your next appointment. The psychology is the same no matter which method you choose.

The idea here is that the ticking sound helps keep you on task. It’s a subtle reminder that you’re supposed to be working, so when you’re tempted to wander off to check Facebook, your subconscious will help keep you focused.

  • Take a day off

Have you ever noticed how much more you get done in the last days before vacation? Suddenly you’re super motivated to:

  • Return all those phone calls you’ve been putting off
  • Clean out your email inbox
  • Finish your bookkeeping for the month
  • Get the rest of the month’s blog posts written

And anything else that represents an “open loop” in your life or business.

You can create that same sense of urgency to get things done simply by scheduling a day off. In fact, you may even decide to take this strategy one step further, and take an extra day off each week!

  • Give yourself permission to say no

You’re not responsible for everything, but all too often we feel that we simply cannot say no…to anything.

This is especially true for coaches, because you’re passionate about helping others and you love to give. But if you try to accommodate everyone, you’ll wind up stressed out, overworked, and your time management skills will suffer.

Instead, learn to say no. Say no to the client you don’t want to work with. Say no to the volunteer position you don’t have time for. Say no to another year as treasurer for the PTA. You can (and should) even say no to household chores that don’t have to be done.

After all, no one will be harmed if your living room doesn’t get dusted today. Wouldn’t you rather spend your time working on something that really matters?

  • Take a break

Too much time spent at work can be decidedly UN-productive. When it begins to feel like you’ll never get all your work done, it’s the perfect time to step away from your desk for a quick break.

Go for a walk in the park. Nature has a wonderful way of recharging our batteries.

Play with your kids. They’ll remind you why you do what you do every day.

Read a novel. Paint a picture. Knit a scarf. Just do something other than work. It will improve your perspective and give you more energy to face the rest of your day.

  • Give up control

A leading cause of overwork—especially for “type A” personalities—is the feeling that you must have control over everything. When you mistakenly believe that no one can do your job as well as you can, you’ll take on too much work and ultimately fail to get everything done.

A far better choice is to give up some control and allow others to help.

Does it really matter that the towels aren’t folded precisely as you’d like? Or that a sales page isn’t formatted quite the way you’d have done it?

Probably not. Learn to recognize when good enough really is good enough, and let go of your need to have everything “just so.” You’ll save hours of time that can better be used on other projects.

  • Practice focusing

How many browser tabs do you normally have open while you’re working? Ever listen to a webinar while responding to emails? How about browsing Facebook while writing a blog post?

All these multi-tasking habits (and many others) are massive time-wasters that can turn a 30-minute task into an afternoon of accomplishing next to nothing. While we all like to think we’re good at multi-tasking, the truth is, multi-tasking is really “task switching,” and every time you stop to quickly do something else, you lose your focus. That lost momentum costs you added minutes every time you turn your attention back to the task at hand.

So close all those browser tabs, turn off your webinar, put a block on Facebook, and regain your focus. You’ll be amazed at how much more productive you’ll be.

  • Schedule shorter meetings

No other workday task manages to feel so important while being such a waste of time. Nip these time-sucks in the bud by scheduling only those meetings that must happen, and keeping them to a minimum.

  • Skip the small talk
  • Create an agenda—and stick to it
  • Use email to discuss non-urgent topics

The obvious exception to this rule is your client meetings, but even those can be more productive and maybe even shorter by applying the rules above.

  • Reduce interruptions

Text messages, Skype conversations, email notifications and other “urgent” interruptions will take you out of the moment and add up to hours of lost time over a week.

Make it a habit to turn of your phone, Skype, email and other instant message applications while you’re working. Between tasks, schedule a quick check in if necessary, but don’t allow these interruptions to dictate the course of your day.

  • Work remotely

Always working at your desk can put you firmly in a work rut. Want to get more done? Change it up a bit. You became an entrepreneur to have more freedom, so enjoy it—and get more done in the process.

  • Take your laptop to the library or coffee shop for an afternoon of phone free work.
  • Head to the park on a nice day and let the beauty of nature inspire your product or content creation.
  • Rent an office for one day each week to get away from distractions such as laundry, television and other work-at-home pitfalls.

 

I read this article from MK Coaching

Remember to follow our Blog for the local real estate beat, a pulse on the San Francisco Peninsula at: https://therealestatebeat.wordpress.com

Got Questions? – The Caton Team is here to help.  

Email Sabrina & Susan at: Info@TheCatonTeam.com

Call us at: 650-568-5522 Office: 650-365-9200

Want Real Estate Info on the Go? Download our FREE Real Estate App:  http://thecatonteam.com/mobileapp

HomeSnaphttp://www.homesnap.com/Sabrina-Caton

Visit our Website at:   http://thecatonteam.com/

Visit our INSTAGRAM page: http://instagram.com/thecatonteam

PINTREST: https://www.pinterest.com/thecatonteam/

Visit us on FACEBOOK:   http://www.facebook.com/pages/Sabrina-Susan-The-Caton-Team-Realtors/294970377834

YELP us at: http://www.yelp.com/biz/the-caton-team-realtors-sabrina-caton-and-susan-caton-redwood-city

Or YELP me: http://www.yelp.com/user_details_thanx?userid=gpbsls-_RLpPiE9bv3Zygw

Twitterhttps://twitter.com/TheCatonTeam

Connect with us professionally at LinkedIn: https://www.linkedin.com/in/sabrinawendtcaton

https://www.linkedin.com/in/susancatonrealtor

Please enjoy my personal journey through homeownership at:

http://ajourneythroughhomeownership.wordpress.com

Thanks for reading – Sabrina

The Caton Team – Susan & Sabrina – A Family of Realtors

Effective. Efficient. Responsive.  What Can The Caton Team Do For You?

 

Berkshire Hathaway HomeServices – Drysdale Properties

Sabrina BRE# 01413526 / Susan BRE #01238225 / Team BRE# 70000218/ Office BRE #01499008

What Is Normal Wear and Tear?

What Is Normal Wear and Tear?

 

Ripped or torn carpeting, gaping holes in the walls, doors hanging off the hinges — when a tenant moves out, some damage goes above and beyond the usual. But as most landlords know, these things are rarely straightforward.

BY KEVIN ORTNER

 

What do you do about scuff marks on the hardwood flooring? Or nail holes from hanging pictures? What about dirty appliances? Can you charge a tenant to bring the property back into the same condition it was in before they moved in?

Of course, tenants want their security deposit back in full, but as a landlord, you must retain the deposit to apply toward any damage that the tenant is responsible for. When it comes to assessing what issues were caused by normal use and which problems are more excessive, it can get complicated.

When a tenant moves out, it’s up to the landlord to process their security deposit and return it in a timely manner. This deadline varies considerably from state to state, but for most areas, it’s about 30 days.

To further compound the issue, state and local regulations vary considerably on how security deposits should be handled. Not surprisingly, disputes regarding security deposits are among the most common reasons landlords and tenants end up facing each other in court.

To clear up some of the confusion surrounding this issue, here are some guidelines for the typical areas where damage occurs in a rental to help you determine whether it falls under the category of normal wear and tear or is something more serious.

Flooring

In most cases, you can’t expect the floor to be in pristine condition after a tenant leaves. Carpet naturally has a limited lifetime, especially if it’s a lighter color. High-traffic areas will naturally become worn down, and it’s common to see a few light stains and indentations from furniture. A steam clean, customarily performed in between tenants, should bring carpet back into decent shape. However pet stains, holes, and burns generally go beyond everyday wear and tear. When it comes to hardwood flooring, the same standards apply. Worn or scuffed flooring in areas that receive a lot of traffic is to be expected, while deep gouges or an extensive series of scratches are usually indicative of tenant damage. With tiles or linoleum, it largely depends on the quality of the flooring and what has caused the damage. If linoleum is starting to peel near the door, for example, it’s most likely the result of normal use. Broken or chipped tiles or deep scratches in flooring could have been caused by dropping heavy items or dragging something across the floor and may be damage the tenant could be held responsible for.

Walls and Doors

Faded paint or wallpaper is considered normal wear and tear, and minor superficial damage — such as a few small nail holes, or a hole where a door handle hit the wall — is usually considered normal wear as well. These small issues can easily be repaired and shouldn’t come out of the tenant’s security deposit. However, pen marks all over the walls, or deep gouges or dents that will require more than some quick plaster to repair, are usually considered excessive. Similarly, the cost to repair or possibly replace doors that are hanging off the hinges or sliding doors that have come off of their tracks and been banged around can usually be deducted from the tenant’s security deposit.

Appliances

Appliances that you supplied with the unit — such as air conditioners, furnaces, stoves, and washers and dryers — all age and will break down eventually. Your job is to determine whether the unit in question wore out on its own or was damaged by the tenant intentionally or by improper use. For instance, if your new appliances are broken and are still under warranty, you may want to find out the cause. For machines that are older than five years old, though, the breakdown could be normal wear and tear. In most cases, you shouldn’t take the cost of replacing appliances out of the tenant’s security deposit unless you can prove that they caused the damage themselves.

Pet Damage

One of the age-old landlording questions is deciding whether or not to make your rental pet-friendly. When you let furry friends stay, you’re acknowledging that they may make an impact on a unit. But just because you allow pets in your property doesn’t mean that you have to allow pet damage. Stained carpet, holes in the yard, and scratched or chewed floors, walls, or doors are not generally considered normal wear and tear and can all come out of the tenant’s security deposit.

Dirt and Grime

While you can’t require your tenants to shine the floors on their way out, this doesn’t mean that they have the right to leave your property in a filthy state either. Clogged drains from misuse or neglect; filthy bathtubs, showers, sinks, or toilets; food in the refrigerator or cabinets; a grimy stove; and piles of trash can all be considered excessive, and such in cases it’s not unreasonable for you to charge a cleaning fee. Just make sure to be clear about your expectations for the condition of the rental before your tenants move out, so they know exactly how you expect them to return the property to you.

The best test for these cases is whether the property has been returned to you in a way that’s considered to be reasonable, taking into account the amount of time that the tenant occupied it. For example, if you recently had new carpet installed and the tenant was only in the unit for six months, then the cost of replacing damaged carpet should come out of their security deposit. If, however, the carpet is ten years old, then you can’t expect the tenant to pay for a carpet upgrade simply because it’s worn out.

Finally, when it comes to security deposits, one of the best ways to protect yourself is by being proactive. Make sure you specify in the lease the condition in which you expect the rental to be returned to you. This should help to clear up any confusion and keep everyone on the same page. Another important tip is to always document everything. Always conduct a walkthrough of the unit before the tenant moves in, documenting the condition of the property. We do another walkthrough with the tenant when they move out. Video and photos are one of the best ways to demonstrate the state that the property was in, and will prove to be invaluable when it comes to withholding a security deposit or having to prove your case in court.

 

I read this article at: http://realtormag.realtor.org/commercial/feature/article/2016/10/what-normal-wear-and-tear?om_rid=AACmlZ&om_mid=_BYIjXLB9UYVfE8&om_ntype=BTNMonthly

Remember to follow our Blog at: https://therealestatebeat.wordpress.com/

Got Questions? – The Caton Team is here to help.  

Email Sabrina & Susan at: Info@TheCatonTeam.com

Call us at: 650-568-5522

Want Real Estate Info on the Go? Download our FREE Real Estate App:  http://thecatonteam.com/mobileapp

Visit our Website at:   http://thecatonteam.com/

VISIT OUR INSTAGRAM PAGE: http://instagram.com/thecatonteam

Visit us on Facebook:   http://www.facebook.com/pages/Sabrina-Susan-The-Caton-Team-Realtors/294970377834

Yelp us at: http://www.yelp.com/biz/the-caton-team-realtors-sabrina-caton-and-susan-caton-redwood-city

Or Yelp me: http://www.yelp.com/user_details_thanx?userid=gpbsls-_RLpPiE9bv3Zygw

Connect with us professionally at LinkedIn: https://www.linkedin.com/in/sabrinawendtcaton

https://www.linkedin.com/in/susancatonrealtor

 

Please enjoy my personal journey through homeownership at:

http://ajourneythroughhomeownership.wordpress.com

Thanks for reading – Sabrina

The Caton Team – Susan & Sabrina – A Family of Realtors

Berkshire Hathaway HomeServices – Drysdale Properties

Sabrina BRE# 01413526 / Susan BRE #01238225 / Team BRE# 70000218/ Office BRE #01499008

7 Ways to Get Your Budget Under Control

Since the holiday is upon us….

 

7 Ways to Get Your Budget Under Control

 

Are you watching every penny that comes in and out of your business? Use these tips to get a better grip on your income and expenses.

 

BY GRAHAM WOOD

 

Alex Milshteyn admits that he wasn’t running his real estate business properly. He wasn’t keeping track of the money he earned versus the money he spent, and he wasn’t pocketing as much cash as he thought he should. “I always had the feeling I was making good money, but I was always broke,” says Milshteyn, CRS, GRI, a team leader at Coldwell Banker Weir Manuel in Ann Arbor, Mich., whose team sales volume was $62 million last year. “I had no idea how much money I was making and where the money was going.”

So he started paying closer attention to the numbers, and that’s when he learned some important lessons about budgeting. At the REALTORS® Conference & Expo in Orlando, Fla., on Friday, Milshteyn offered attendees some of his secrets to better budgeting and business planning, not the least of which, he says, is to pay yourself first. “The reason why we budget is to make sure we make some money, so start from the bottom up. Ask yourself what you want to make next year, and then figure out how to lower your expenses first.”

Here are some other tips Milshteyn provided for better annual budgeting for your business:

  • Don’t set goals based on an assumption that the market is going to get better. You have to be realistic about how much you want to earn, and if you had a bad year this year, you can’t overshoot how much you want to improve next year. “If you close $3 million one year, and next year you plan on closing $15 million – is that really going to happen?” Milshteyn says. “Set your expectations based on the market.”
  • Assume a 2 percent annual increase for every line item in your budget. Adjust for rising living expenses and inflation. “Open up your credit card statements from this year, figure out what you spent money on, and use that as a gauge for what to budget for next year,” Milshteyn says. He adds that as you review, you should constantly ask yourself: “What was I thinking?” When you see an expense you wish you hadn’t made, cut it out of your budget for next year.
  • Pretend you can’t rely on credit cards in bad months. Factor in the typically slower sales months into your budget so you can figure out your expenses and the income you’ll need during that time. That way, you won’t be so apt to pull out your credit cards for non-emergencies and get yourself deeper in debt. Milshteyn also suggests leaving credit cards at home or in your hotel room if you’re traveling. “When I walked through a trade show, I was a living credit card,” he says. “Don’t take your wallet to expo floors. It’ll give you a chance to think about what you should and shouldn’t purchase before you act.”
  • Hustle with vendors. Milshteyn says his credit cards expire every 12 months, which forces vendors to call for the expiration date of his new cards at the same time every year. When they call, “I always say, ‘I’ve been thinking about canceling. Is there anything you can do for me to make me stay?’ All of a sudden, they get very creative to keep your business.”
  • Only spend money on products that produce income for you. Review all the things you use to market your business, and count how many clients each has brought you. If you’ve been spending on print advertising for 15 years, but you can’t tie a single client to a print ad in the last few years, it’s probably time to stop taking out print ads. Reviewing your marketing tactics will also give you a chance to reevaluate the effectiveness of new technologies that may promise a big return but won’t work for you. “I bought a drone a year ago,” Milshteyn says. “It’s still in the box.”
  • If you have employees, budget for more than the cost of their wages. More comes out of your pocket than what you pay per hour for an assistant. Remember to factor in unemployment insurance, social security and Medicare taxes, bonuses, and other local employment taxes.
  • Always ask for an extension at tax time. Milshteyn says he learned from his CPA that the IRS hires temporary workers to process tax filings for the traditional April 15 deadline, and they may not be trained well-enough to understand items related to your business. “You have a 75 percent greater chance of getting audited if you file on April 15,” Milshteyn says. He advises real estate professionals to always ask for an extension to file on Oct. 15 – even if you’re ready to file in April. You’re more likely to get more qualified people reviewing your tax filings after the April deadline.

 

I read this article at: http://realtormag.realtor.org/sales-and-marketing/feature/article/2016/11/7-ways-get-your-budget-under-control?om_rid=AACmlZ&om_mid=_BYIjXLB9UYVfE8&om_ntype=BTNMonthly

Remember to follow our Blog at: https://therealestatebeat.wordpress.com/

Got Questions? – The Caton Team is here to help.  

Email Sabrina & Susan at: Info@TheCatonTeam.com

Call us at: 650-568-5522

Want Real Estate Info on the Go? Download our FREE Real Estate App:  http://thecatonteam.com/mobileapp

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The Caton Team – Susan & Sabrina – A Family of Realtors

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Common Mistakes to Avoid When You’re Moving

Common Mistakes to Avoid When You’re Moving

By Gabrielle D.

If you want something done right, you have to do it yourself. This is sound advice for the small things, like managing your Facebook page or transcribing what you’re certain are your pet’s inner-most thoughts, but the stakes are significantly higher on moving day.

Successfully completing a move is a triumphant feeling, but only because moving is such a huge task. There’s a lot of planning, coordination, routing, packing, and hauling that goes into ensuring your possessions make it safely to their destination. Some opt to put all of that responsibility on the shoulders of professional residential movers, but many decide against it because of the added expense.

It’s understandable, but if you’re looking to change moving day to moving D.I.Y., here are some common mistakes you, your friends, and family should avoid to make your move as seamless and stress-free as possible:

  • Overpacking Boxes: This is important to remember if either you or someone helping you move treats every heavy item like an obstacle in a Strongman competition. You may be able to lift it, but can the box hold everything in it? Before you start packing, reinforce the bottom of each box with several strips of packing tape, then, once you begin adding items, cap the box’s weight around 20-30 pounds.
  • No Breaks: Most moves happen on the weekend, so there’s an immediate shared interest to finish the job as quickly as possible. The problem is savvy movers will load the largest, heaviest, and most awkwardly-shaped items first so they can be unloaded last. If you don’t pace yourself with breaks to rest and hydrate, you’ll be tackling that daunting final stretch and fatigue simultaneously.
  • Unlabeled Items: Your lifting strategy will differ based on what you’re carrying, unless you have no idea what you’re carrying. This goes beyond scribbling FRAGILE on dishware boxes; you should also be labeling boxes that are heavy or contain electronics to ensure they aren’t staged under direct sunlight or in the trapped heat of your moving vehicle’s cargo hold.
  • Bad routing: This comes into play sooner than you think; as soon as you close on your new place, in fact. Most people check the water pressure, the outlets, and assess the square footage, but it’s also important to map out how you’ll actually bring your things in. If you’re moving into an apartment, ask the property manager if you have freight elevator access; if not, assess the parking situation and, if it’s a nightmare, determine if there are side alleys you can park your moving vehicle in for an hour or two. If you’re moving into a home, avoid thin walkways and unevenly paved surfaces to avoid tripping and dolly wheel snagging.

Organizing and executing the perfect move without professional movers is certainly more difficult, but not impossible if you, your friends, and family keep these tips in mind on moving day.

 

I read this article at: https://wikirealty.com/?goal=0_7c4e190e2e-2805d23a8b-224113537#!/discussion/san-francisco-ca-us-20659/

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Thanks for reading – Sabrina

The Caton Team – Susan & Sabrina – A Family of Realtors

Berkshire Hathaway HomeServices – Drysdale Properties

Sabrina BRE# 01413526 / Susan BRE #01238225 / Team BRE# 70000218/ Office BRE #01499008

Resale Issues Buyers Don’t Think About

Thought this was a great article to share – always important to think of the entire real estate investment picture.  If you have any questions or comments please let us know!

 

Resale Issues Buyers Don’t Think About

 

Remind your clients that even if these “adverse situations” wouldn’t bother them as home owners, they could be the bane of their existence as sellers.

BY MARY MCINTOSH

 

In 2002, when I first got my real estate license, I took a class at my brokerage about how to show properties. Seems silly, right? How hard is it to unlock the door? But this class was about practical ways to make sure the buyer focuses on the most important factors of a home. I still follow some of the tips from this class today. One of them was to advocate caution to a buyer considering a house with an “adverse situation.”

What’s that? It’s a condition that will affect the resale of the property. I remember the instructor saying, “When my past clients call me up and ask me to sell the house I helped them buy, I don’t want to then explain to them the fact that they back to a major road will affect their value.” That hit me. No, it’s not the agent’s job to choose the home for the buyer, but they do deserve to know that if they purchase a home with an unchangeable adverse situation, it will always sell for less than similar homes and may stay on the market longer.

Selling is stressful no matter what the market is like, but in a flat or down market, it is 100 times worse. So since we can’t predict the future, I prefer to talk to buyers up front about adverse situations — deal killers, I call them — so they know what they’re getting into. And what might those deal killers be? These are the six I run into most often in my business. If you’ve dealt with others, leave a comment at the bottom of the article.

  • Power lines: I hadn’t considered this one a deal killer until one of my first buyers backed out of a sale contract because she feared the power lines behind the home would give her cancer. Then I learned just how popular this myth is, as buyer after buyer has brought up a similar concern ever since. Just like fears about cell phone radiation, people have come to worry that the low-level radiation from high-voltage power lines will make them sick — even though governmental studies have not found such a link. But perception is everything in the pursuit of a sale. Many people also find power lines aesthetically displeasing, so you may want to warn your buyers of the trouble they could face at resale.
  • New subdivisions: Brand-new homes are a big draw for many buyers, but if your clients are looking in a subdivision that will be under construction for years to come, you may want to advise them that resale could be difficult for the foreseeable future. They’ll be competing with brand-new construction for however long developers are building in the area, and that will make their lives difficult for many reasons. Beyond the appeal of new homes, builders also have deep pockets and can offer many incentives to buyers that traditional sellers can’t. Don’t set your clients up to compete with that if they might want to relocate in five years.
  • Neighboring a business: I once had a neighbor whose home backed up to the rear of a grocery store. Guess when grocery stores get their deliveries? All night long. Those delivery people didn’t care who was sleeping at 4 a.m. or whether they were being too loud for the new mom next door with a baby she was trying to put to sleep. Now, not every business is going to be this disruptive all night long, but just let your buyers know that if their neighbors aren’t home owners just like them, they may have issues to deal with.
  • Environmental concerns: In my area in Arizona, the west-facing backyard is an immediate deal killer. During summer sunsets — a time of day when many people are home — the back of the house heats up even hotter than it usually is around this neck of the woods. Not an enjoyable experience when you’re trying to relax after a long day. It also makes barbecuing on the back patio unbearable. Your location may have different adverse situations depending on the environment in your state. In Washington, where my brother sells, he tries to avoid homes in forested areas that might be in danger of burning down.
  • Subtle noises: When buyers tour homes, they’re listening for noise from nearby airports, train tracks, or highways and major roads. They’re probably a little more oblivious to the barking dog next door or the neighbor with parrots and a full aviary in their yard — or a chicken coop. Sometimes these noises are only passing aggravations and aren’t permanent, but you should tell your clients that if they hear it now, they’ll probably hear it in the future. And that can affect the next buyer’s opinion when they’re ready to sell.
  • Peculiar ideas of privacy: Speaking of noise, highways and major roads are an obvious problem at resale, but some buyers prefer backing to a busy road rather than another home for privacy reasons. If your client is one of these people, you should tell them they’re a rare breed. For most people, the privacy benefit won’t outweigh the disturbance of the noise. Make sure your buyers understand the tradeoff they’re buying into.

With all that said, you’ll have buyers who won’t mind any of these adverse situations. My home, for example, is in the flight path of a small nearby airport. It occasionally sounds like these planes are landing on my house. Why would I buy such a home knowing how it will affect my resale? It was an awesome deal — and I mean awesome. I was lucky enough to find it right at the bottom of Arizona’s market in 2011. I knew what I was buying, and I know what I will face when I sell. For me, the value was there. So while you should keep your buyers informed of the challenges homes might pose at resale, at the end of the day, you always follow their lead.

 

I read this article at: http://realtormag.realtor.org/sales-and-marketing/feature/article/2016/11/resale-issues-buyers-dont-think-about?om_rid=AACmlZ&om_mid=_BYIjXLB9UYVfE8&om_ntype=BTNMonthly

Remember to follow our Blog at: https://therealestatebeat.wordpress.com/

Got Questions? – The Caton Team is here to help.  

Email Sabrina & Susan at: Info@TheCatonTeam.com

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Connect with us professionally at LinkedIn: https://www.linkedin.com/in/sabrinawendtcaton

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Please enjoy my personal journey through homeownership at:

http://ajourneythroughhomeownership.wordpress.com

Thanks for reading – Sabrina

The Caton Team – Susan & Sabrina – A Family of Realtors

Berkshire Hathaway HomeServices – Drysdale Properties

Sabrina BRE# 01413526 / Susan BRE #01238225 / Team BRE# 70000218/ Office BRE #01499008

 

How President Trump Will Change the U.S. Housing Market

To say the least – this has been the hottest topic around the water cooler – so what are your thoughts?  Mine – Real Estate is always a sound, long term investment….  Share you opinions!

 

How President Trump Will Change the U.S. Housing Market

By Clare Trapasso

By now everyone on the planet knows that the majority of polls were wrong. Dead wrong! Donald Trump was elected the 45th U.S. president in a stunning upset. And his presidency is expected to have a profound impact on the nation and world.

Sure, everyone right now is obsessing over what kind of impact the new president-elect will have on immigration, taxes, international relations, and trade policies. But we have a more specific query: What will the real estate mogul turned most powerful man in the world mean for the future of residential housing? (We are realtor.com® after all.)

In the short term, probably not all that much.

However, we do know that the incoming president will limit the federal government’s role in the real estate market, as was outlined in the 66-page Republican Platform 2016. So, longer term, the implications of this for home buyers, sellers, and owners could be sweeping.

As for now, “our November elections come at one of the slowest time of the year for sales, so I doubt we will see much disruption to the normal seasonal pattern” of home buying and selling, says realtor.com’s chief economist, Jonathan Smoke. “However, one short-term risk could be if the [election] has a big impact to financial markets that lasts more than a few days.

“About half of voters got what they wanted,” he adds. “If this does impact purchases, it is more likely to be in blue states and not the red heartland.”

Could Trump make the housing market ‘great again’ for buyers?

A Trump presidency could be a boon for home buyers struggling to save up for a hefty down payment.

That’s because he has promised to cut taxes and shrink the number of tax brackets from seven to three. This could, in theory, leave buyers with more money to spend on the homes of their dreams.

And it could give the luxury market, which has been slowing down as of late, a boost, says James Harris, one of the star real estate agents on “Million Dollar Listing Los Angeles.”

“For the high-end, luxury market, it may turn into something very positive,” he says.

But real estate analysts were quick to point out that some of the reforms laid out in the Republican platform could potentially force buyers to plunk down larger down payments or pay higher interest rates. That could be problematic for those without a few extra million dollars in their bank accounts.

“The heart of Republican support—blue-collar, middle-aged workers—are the people who will [be affected] the most,” says Bob Edelstein, co-chair of the Fisher Center for Real Estate and Urban Economics at the University of California, Berkeley. “It may be harder to get mortgages, and those that will be available will be less advantageous.”

Adios, Fannie Mae and Freddie Mac?

It appears that the Republican Party, now led by Trump, wants to do away with—or substantially shrink—both Fannie Mae and Freddie Mac, although the language in the platform was a bit vague. It referred to the business models of the pair as “corrupt” and allowing “shareholders and executives [to] reap huge profits while the taxpayers cover all losses.”

Trump hasn’t yet provided a replacement plan for the current system, which relies heavily on both Fannie and Freddie.

The Republicans will also stop the FHA from providing taxpayer-guaranteed mortgages to wealthy home buyers. The FHA typically insures loans for low-income, first-time, and other buyers who don’t have enough for a 20% down payment.

Hit the road, Dodd-Frank?

The Republicans have also said they want to repeal—or at the very least, limit—the Dodd-Frank Wall Street Reform and Consumer Protection Act. The act provides more oversight of financial institutions in the wake of the housing bust that plunged the nation into a recession.

Trump’s party also wants to get rid of the Consumer Financial Protection Bureau (or subject it to congressional appropriation). The bureau, created through Dodd-Frank, is charged with protecting consumers against predatory financial services companies, including those providing mortgages.

Dodd-Frank and agencies such as the CFPB are key to ensuring financial markets are kept in check and act fairly, says Edelstein.

However, Republicans allege that its “regulatory harassment of local and regional banks, the source of most home mortgages and small business loans, advantages big banks and makes it harder for Americans to buy a home” in the platform.

Unfortunately, no one at realtor.com has a crystal ball to see into the future of residential real estate under America’s new commander in chief. But it doesn’t look like demand from aspiring home buyers will taper off any time soon.

The election is “going to absolutely create a short-term uncertainty like Brexit,” says Harris. “But in the long run, I think everything will be fine.”

Clare Trapasso is the senior news editor of realtor.com. She previously covered finance for a Financial Times publication and wrote for the New York Daily News. Clare also teaches journalism at a local college, loves food festivals and bike trips, and enjoys playing with her dog..

 

I read this article at: http://www.realtor.com/news/trends/donald-trump-mean-for-housing/?identityID=9851214&MID=2016_1111_WeeklyNL&RID=353497822&cid=eml-2016-1111-WeeklyNL-blog_1_trumpandhousing-blogs_trends

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How to Clean Up After Halloween Pranks

As a homeowner – the day after Halloween can be a mess!  So I thought I would share this article on how to clean it all up.  I truly HOPE none of you will need to use this.

Egging, Toilet Papering: How to Clean Up After Halloween Pranks

By: Lisa Kaplan Gordon

Halloween cleanup can be the scariest thing about the holiday. Here’s a tip sheet on how to remove eggs, toilet paper, wax, and other messes that go bump in the night.

Halloween can be a messy holiday. With pranksters about, you may end up with egg yolks dripping down your siding and toilet paper hanging from your trees. Inside, you might drip candle wax on your carpet, and your little ones could leave makeup stains on your furniture. Hey — it’s the price of having fun.

But when the fun is over, the cleanup begins. Here are some tips from the American Cleaning Institute and others on removing the Halloween mayhem that little tricksters leave behind.

Egg Splatters on Your House

Time is your enemy when your house has been egged, because sunbaked yolks can stain your siding. Also, micro-shards of shell can become embedded in paint or act as an abrasive when you clean off the gunk.

Instead of scrubbing, spray away the egg with your garden hose. But don’t aim the hose full blast at the yolk, which will splatter the mess. Instead, Popular Mechanics magazine suggests first wetting the siding below the egg, then gently spraying the siding above the egg; the water will fall in sheets and flush away the mess.

If you need more cleaning oomph, dip a brush into a bucket of warm water (never hot, which will bake on yolks) and dish soap, and then scrub away the mess.

Toilet Paper in Your Trees

Wet toilet paper is a beast to remove from trees. So wait until the sun evaporates dew; or, if rain is predicted, start removal right away.

Use a rake to grab and pull the TP down, a leaf blower to blast it, or a telescoping reacher/grabber to pluck it.

Start at the top and work your way down. Immediately throw paper away: Leaving it on your lawn can smother grass.

Candle Wax on the Carpets

Never try to remove hot wax from carpeting. Not only can you burn yourself, but you’ll likely spread the wax, making a bigger mess.

When the wax has cooled, break it with a dull knife or Popsicle stick. Throw away the pieces.

Cover remaining bits with a paper towel or rag, and press a warm iron to the area. Replace the towel frequently to avoid spreading the wax.

Halloween Makeup on Upholstery and Carpet

Many commercial carpet and upholstery cleaners remove makeup from unwanted places. The only tricky part is applying these cleaners.

Always test the cleaner on an inconspicuous spot. Apply a dab of cleaner on a white cloth, then hold it to the test area for about a minute. If no color is transferred to the white cloth, the cleaner is safe.

Never rub cleaner on a stain. Rather, blot the stain starting from its outer edge and work to the center.

What pranks and Halloween messes have you had to clean up? Got some good cleaning tips?

 

I read this article at: https://members.houselogic.com/articles/egging-toilet-papering-how-clean-after-halloween-pranks/preview/?cid=eo_em_mkt_rcrnewsletter

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Thanks for reading – Sabrina

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Berkshire Hathaway HomeServices – Drysdale Properties

Sabrina BRE# 01413526 / Susan BRE #01238225 / Team BRE# 70000218/ Office BRE #01499008

 

Make Your Home More Appealing to Young Buyers

If you are thinking of selling your home in 2017 – now is a good time to think about what your future buyer wants. Great article from Consumer Reports! What are your thoughts?

Make Your Home More Appealing to Young Buyers

By preparing now, you may sell your home faster and at your asking price

By Daniel Bortz

Millennials are powering the housing market. For the third year in a row, Generation Y (age 18 to 35) comprised the largest group of homebuyers, making up 35 percent of all buyers, according to a March report by the National Association of Realtors.

Partly for this reason, homebuilders are increasingly including the attributes that the millennial generation covets when designing new homes, according to a joint survey by the National Association of Home Builders and Better Homes and Gardens.

But what if you’re trying to sell your home—one that may have been around for decades? You may find that figuring out what millennials want can be pretty difficult. “They’re picky,” says Peggy Yee, a supervising broker at Frankly Realtors in Vienna, Va. “Millennials have specific needs, and if your home doesn’t meet them, they’re going to move on to the next house.”

If you’re considering putting your home on the market, you may want to think about doing some renovation work so that your home has greater appeal to younger homebuyers. That way, you may be able to sell your home more quickly and at the price that you want.

Create a Separate Laundry Room

According to the survey from the National Association of Homebuilders, a separate laundry room topped millennials’ wish lists. In fact, 55 percent of respondents said they wouldn’t buy a new home if the laundry wasn’t separate. Since this can be a deal breaker for younger homebuyers, consider converting a small existing room into a laundry room or even building one. Consumer Reports, found that manufacturers are making washer/dryer sets with a matching fit and finish that can integrate into living space—so you could consider having the laundry machines on the second floor. We like the Maytag Bravos ­MVWB855DWHE top-loader and Maytag Bravos ­MEDB855DW electric dryer, $1,050 each.

Buy New Kitchen Appliances

You don’t have to do a major kitchen remodel to sell your home for more—but if your refrigerator, oven, stove, and dishwasher are old, replace them. What should you buy? Consumer Reports rates the best appliances for your kitchen, but one novel idea is to look for new versions of black stainless steel that come from KitchenAid, LG, and Samsung.

Make Your Home Energy Efficient

If your home is energy efficient, you’ll likely sell your home for more. Millennials say they’re willing to pay up to 3 percent more if they think a home’s energy efficiency upgrades will help cut utility costs, according to the NAHB’s survey. But you don’t have to shell out thousands for solar paneling. You can do this inexpensively by adding or improving attic insulation, insulating ductwork, and plugging air leaks around doors and windows with weatherstripping and caulk.

Make Your Home Smart

More than two-thirds of millennials think “smart home” technology is a good investment, the NAHB survey found. But keep in mind that high-tech features can quickly become poor investments because technologies evolve quickly.

While the Nest Thermostat ($250), a heating and cooling control system is popular, Consumer Reports found that the Honeywell RTH9590WF, $300, proved easier to use. Both models can be controlled from a smartphone or computer. You could also consider buying an Amazon Echo ($180), a hands-free speaker system (with a Siri-like virtual assistant) that you can use to play music, make restaurant reservations, and get weather reports—all without having to get up from the couch. These two items, alone, will make your home seem “smart.”

Keyless entry is another attractive home feature for tech savvy millennials, says Yee; August Smart Lock ($200), for example, lets homeowners control door locks via a smartphone app.

Turn a Room Into a Home Office

More employers are allowing workers to telecommute—a shift that’s largely driven by millennials. According to a recent survey from Flexjobs, a job search site, about 85 percent of younger buyers say they want to work remotely full time. Create a home office that appeals to that desire and offers homeowners a nice tax break. It’s also relatively inexpensive to convert a room into an office; a basic desk, office chair, and door should do the trick.

Build a Low-Maintenance Deck

Many millennials don’t want to spend their weekends doing home repairs or maintaining a garden. But they do want to be outside. To sell your home more quickly, Consumer Reports recommends adding a deck or patio, with room for seating and a built-in or freestanding grill. Similarly, since landscaping requires upkeep forgo planting seasonal flowers in favor of perennials, which last for more than two years; peony plants, for example, can survive for decades with minimal care.

I read this article at: http://www.consumerreports.org/money/make-your-home-more-appealing-to-young-buyers/

Remember to follow our Blog at: https://therealestatebeat.wordpress.com/

Got Questions? – The Caton Team is here to help.  

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Connect with us professionally at LinkedIn: https://www.linkedin.com/in/sabrinawendtcaton

Please enjoy my personal journey through homeownership at:

http://ajourneythroughhomeownership.wordpress.com

Thanks for reading – Sabrina

The Caton Team – Susan & Sabrina – A Family of Realtors

Berkshire Hathaway HomeServices – Drysdale Properties

Sabrina BRE# 01413526 / Susan BRE #01238225 / Team BRE# 70000218/ Office BRE #01499008