The Buyer Love Letter No Longer Allowed in Real Estate Sales

One of our favorite tools in the toolbox when representing Buyers in one of the most competitive Real Estate markets in the Nation – was the Buyer Love Letter to the Seller – sharing all a Buyer could about why they love the home and want to call it their own. I know our sellers have always enjoyed reading those letters, and some didn’t. I’m sharing the article below from the National Association of Realtors on why the lover letter is being left behind.

What are your thoughts? We’d love to hear your opinion – comment below. 

Love Letters or Liability Letters?

Buyer love letters are a tactic used by some buyers in an attempt to stand out to a seller, especially in hot markets with low inventory and bidding wars. Seemingly harmless, these letters actually raise fair housing concerns, and could open real estate professionals and their clients to fair housing violations. In this month’s Fair Housing Corner, learn how to protect yourself and your clients from the potential liability related to buyer love letters. 

To entice a seller to choose their offer, buyers sometimes write “love letters” to describe the many reasons why the seller should “pick them.” While this may seem harmless, these letters can actually pose fair housing risks because they often contain personal information and reveal characteristics of the buyer, such as race, religion, or familial status, which could then be used, knowingly or through unconscious bias, as an unlawful basis for a seller’s decision to accept or reject an offer.

Consider where a potential buyer writes to the seller that they can picture their children running down the stairs on Christmas morning for years to come in the house. This statement not only reveals the potential buyer’s familial status, but also their religion, both of which are protected characteristics under fair housing laws. Using protected characteristics as a basis to accept or reject an offer, as opposed to price and terms, would violate the Fair Housing Act. 

Before the next time you are faced with a buyer love letter, consider these best practices to protect yourselves and your clients from fair housing liability:

  • Educate your clients about the fair housing laws and the pitfalls of buyer love letters.
  • Inform your clients that you will not deliver buyer love letters, and advise others that no buyer love letters will be accepted as part of the MLS listing.
  • Remind your clients that their decision to accept or reject an offer should be based on objective criteria only.
  • If your client insists on drafting a buyer love letter, do not help your client draft or deliver it.
  • Avoid reading any love letter drafted or received by your client.
  • Document all offers received and the seller’s objective reason for accepting an offer.

More Information on Fair Housing

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Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |EMAIL |  WEB|   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

Best Time to List a Home for Sale: Mid-Week

When preparing a home for sale – the target LIVE date is simple – a Selling Team wants to gain maximum exposure and give time for Buyers to act – The Caton Team and Realtor.com agree – List your home for sale Mid-Week. 

The Caton Team knows the significance of time in Real Estate – it’s even in the contract. When we represent a home – The Caton Team prefers to go on the market mid-week to ensure that Buyers and their Realtors have time to connect, view the home and review disclosures. We know the strength of an offer relies on the confidence of the Buyer. When Buyers are given time to do their due diligence – it will only increase the quality of the offer a Seller receives.

It’s hard in a market when some homes are sold with pre-emptive offers in seconds and it feels like pure madness. I firmly believe the industry can temper this by allowing a home to be marketed for a week at a minimum, hey – throw us a few extra days please – and set an offer date at least 7-9 days out. However, each home is a unique situation and requires its own game plan. 

With Buyers writing non-contingent, significantly over list price offers… With the effort Sellers are putting forth to move out, prep, and stage a home for sale – mid-pandemic – as an industry, we should give Buyers time to digest disclosures in order to write that ‘knock it out of the park’ offer. By listing mid-week and not only on Fridays – we’re giving Home Buyers and their Realtors time to do things properly.

We no longer need to rely on weekend open houses and broker tours for market exposure. The Caton Team uses 3D tours, Virtual Tours, amazing photography, and a complete disclosure package to ensure our potential Buyers know what they’re buying before they walk in the door. 

In response to the article – the reason homes sell for more when listed mid-week comes down to the theme of this post – time! When working with Home Buyers, if the Caton Team has time to run the offer price by our lender – time to review disclosures page by page with our clients. When we have time to call inspectors with follow-up questions – our clients can write stronger offers because they’ve had the time to do their due diligence or as I like to say – homework. A Buyer’s clarity and understanding of their largest financial undertaking will result in a stronger and more confident offer. A Win-Win for all parties. It’s sound business practices that are the cornerstone of our service.

The Caton Team successfully represents both Buyers and Sellers in order to know the idiosyncrasies for both sides. When we listed Belmont – this home was shown daily for 9 days from 7am to 9pm. Not soley on weekends. It’s clear, demand is out there for housing in the Bay Area – regardless of the price point. 

My advice to Buyers – anyone just seeing homes on the weekend is a day late and a dollar short. In our experience, clients who make time to view homes during the week – have more time to review disclosures, ask questions, follow up with inspectors and draft a non-contingent offer they not only understand but feel comfortable and confidant signing. We’ve had better success and often get our clients their first or second offer because our clients make time for the largest financial investment of their lives.  

No matter the market, The Caton Team believes in order to be successful in the Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with integrity, while strategically maneuvering through negotiations and contracts.  

A mother and daughter-in-law team with 40 years of combined, local real estate experience, knowledge, and know-how – wouldn’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time. Call | Text | 650.799.4333 | Email | Info@TheCatonTeam.com

Article from Realtor.com

Homes that are listed on a Tuesday, Wednesday, or Thursday tend to sell for $1,700 more than homes listed on the weekend—in some markets that could be even thousands of dollars more. These middle-of-the-week listed homes also sell nearly two days faster, according to new research from the real estate brokerage Redfin, which tracked home sales data from July 2020 to February 2021 nationwide.

“Because the market is so competitive right now, most homes will receive plenty of attention regardless of when they’re listed,” says Daryl Fairweather, Redfin’s chief economist. “But Sellers can still maximize their potential profit simply by listing in the middle of the week, which gives potential Buyers a few days to see the home, talk to their agent, and set up a showing for Saturday or Sunday.”

A separate study from realtor.com® also shows the best time of year to list a home is the week of April 18-24. Sellers who list their homes next week could have 5% less competition, sell eight days faster, and see 11% more online page views than the average week, according to the analysis.

Regardless, to have the most selling success, price the home appropriately from the start—which includes not underpricing the home. “If the home is priced too high, fewer Buyers will see the home, but if it’s priced too low, the Seller may be inundated with so many tour requests a serious Buyers could give up before laying eyes on it,” Fairweather says. “The goal is to get as many serious Buyers as possible to tour your home, make offers, and drive up the sales price.”

The Redfin study found that homes listed in midweek in Boston tended to sell for an average of $7,100 more than homes listed on the weekend. Boston had the largest premium of the 25 metro areas tracked in the analysis. Other markets noticing a high premium included Newark, N.J. (homes listed midweek tended to sell for $4,500 more); Seattle ($4,400); Oakland, Calif. ($3,500); and Denver ($3,200).

Source: 

List Your Home in the Middle of the Week to Sell for More Money,” Redfin (April 13, 2021) and “The Best Time to Sell a Home: The Week of April 18-24,” realtor.com® (April 15, 2021)

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Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.  How can The Caton Team help you?

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan 

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

THE COST OF WAITING

Realizing it’s time to buy a home is an exciting and scary moment. That’s why The Caton Team is here to guide our clients through the Bay Area Real Estate market.

Today’s topic – The Cost of Waiting – is something most buyers do not consider when first looking into Real Estate investing.

Buying the dream home is not a linear journey. Getting into the dream home is a stepping stone process of Real Estate investments. All in the name of equity.

Equity is earned over time and through updating a property. It’s the money ‘in’ your home. That future value minus the mortgage is the profit that turns into the downpayment for the next, bigger, and better Real Estate Investment. 

Often buyers will consider waiting until they can afford the home they really want, instead of buying something smaller – here’s where things get real. 

The Bay Area is one of the most expensive Real Estate in the country. Properties are selling in less than a week, significantly over list price, with multiple offers – repeatedly. This not only creates an appraisal lag but also a savings nightmare.

My point is – California Real Estate has appreciated since 1849. There are and will be ups and downs through the years, but overall its constant trajectory is up.

What does that mean if today you’re thinking about buying Bay Area Real Estate today?

Do it.

Invest in the best place within budget, in the best area possible – improve the property, and over time it will earn equity. Equity is the stuff dreams are made of.

Because trying to out-save the market is impracticable, the only way to do so is to own and earn equity.

With the most affordable market, Alameda County, seeing $300,000 in appreciation from January 2020 to March 2021 – it’s a tall order to expect anyone to save faster than the current market is appreciating. This means – if a buyer waits – they could wait themselves out of the market.

Here’s some food for thought; data for San Francisco, San Mateo, Santa Clara, and Alameda Counties.

Values are from January 2020 and March 2021.

San Francisco: $ 1,668,000 / $1,687,000 – Average appreciation of $19,000 – Peaking at $ 1,835,000 in June 2020. *(This average is skewed due to the diversity of the city. For more detailed information please reach out.)

San Mateo: $ 1,881,000 / $2,453,000 – Average appreciation of $572,000 – Peaking at $2,453,000 in March of 2021. 

Santa Clara: $ 1,454,000 / $1,936,000 – Average appreciation of $482,000 – Peaking at $1,926,000 in March of 2021.

Alameda: $968,000 / $1.275,000 – Average appreciation of $ 307,000 – Peaking at $ 1,275,000 in March of 2021. 

Real Estate wealth is made over time with sage wisdom. The Caton Team believes in the power of homeownership to create long-term security and wealth. Each client is unique and each opporunity different. If you’re considering a sale or purchase of Real Estate in the Bay Area – you need a full-time, professional Realtor to guide you. The Caton Team would love to interview for the job as your Realtor Team – please reach out at your convenience. 

Call | Text 650.799.4333 Email | Info@TheCatonTeam.com | Testimonials

Data for homes sold UNDER $1 million in San Mateo & Santa Clara Counties, and sold OVER $1 million in San Mateo & Santa Clara Counties. Castro ValleyHaywardSan Lorenzo & San Leandro.

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HOW TO SELL during COVID-19HOW TO SELLHOW TO BUY during COVID-19- HOW TO BUY MOVING MID PANDEMICTRUST AGREEMENTS and HEALTH CARE DIRECTIVESOUR TESTIMONIALS

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.  How can The Caton Team help you?

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |EMAIL |  WEB|   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan 

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

Some things never change… our work ethic is one of them…

Working with The Caton Team… a repost updated for 2021…

I’m on hold at the moment.  Waiting to hear how many offers are coming in on my clients dream home.  Wondering if we offered enough.  Oh the joys of Real Estate in the Silicon Valley.

This isn’t the first time I’ve waited on hold, nor the last.  Though this is the first time I’ve waited long enough to start a blog post – so that tells you something.  Tenacity.  I’m not hanging up until I know.

You see, once I find out where we stand, I can call my clients and update our strategy.  Because it isn’t over until it’s over – and if we’re not the best offer – well gosh darn it – we will be.  Or try to be.

– I know Yoda – there is no try.  But I tell you – it doesn’t hurt to try.

When The Caton Team has the trust and confidence of our clients – we can do anything…

… As soon as the lovely agent concierge gives me the latest news.

I am so proud to say – that over the years – sellers left money on the table to work with The Caton Team buying clients.  That says something.  Furthermore, there were no side deals, no commission re-negotiations, nothing but a good clean offer and our Caton Team offer package.    Because The Caton Team knows what it takes – good old fashioned hard work.  Because when I say – sellers left money on the table – I mean – our buyers didn’t offer the most money for property in Silicon Valley – BUT – we had the best offer package and the hustle to ensure – we will close escrow.  That’s the name of the game.  You can offer all the money in the world and it doesn’t mean a thing if it doesn’t close escrow.

As my mother always told me.  Talk is cheap.  It’s all about the action.  Her words ring true today.

I’m still on hold…

I’ve been a Realtor for a lucky 18 years now, Susan for over 25.  However in the past decade give or take, Real Estate has changed dramatically.  In fact, the past 5 years have been a revolution if you’ve been in the thick of it.  I was able to see how the internet – wait – mobile devices – single handedly changed everything.  It’s amazing.

Now add that tech to the pandemic and we are prepare for success.

By the looks of commercials, just a push of a button will summon a virtual open house.  That’s perfect – that’s grand!  So I wonder…

Do people still need Realtors?  Or is there an App for that?

In my humble opinion, the answer is YES, professional Realtors are still needed, relevant and imperative – especially in the Silicon Valley Real Estate Market.  As long as we are human, making one of the largest financial decisions in our lives, and for as many algorithms and apps with data we have – there are some things you cannot replicate.  Experience,  knowledge and the ability to navigate a contract in a market that moves so damn fast.

Not every Realtor is the same mind you.  I’m speaking on behalf of myself, Susan and a bountiful handful of awesome Realtors who get it.  We offer so much more than just opening a door.  There’s an app for that – what The Caton Team brings to the table is knowledge, experience, negotiations skills that turn our buyers into homeowners.

The Silicon Valley Real Estate Market is on par with New York now as one of the hottest Real Estate Markets in America and it also happens to be in our back yard.

Though this post was dedicated to our Buying clients in this hot market – Selling a home is just as challenging.  It’s not just putting a sign in the yard or a link on the net.  Alas – that’s a blog for another day.  Because….

…I’m off hold – so it’s back to work!

– Thanks for reading,

Sabrina

The Caton Team has 35 years of combined, local Silicon Valley Real Estate experience.  Both of us born and raised in San Carlos – The City of Good Living.  We know what it takes to become a homeowner in the Bay Area, we know what it takes to prepare your home for a successful sale in Silicon Valley.  If you’re interested in working with The Caton Team – please reach out at your convenience.   Call | Text 650.799.4333 | Email:  Info@TheCatonTeam.com

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654

Email |   Info@TheCatonTeam.com

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

Finding the New Normal of Real Estate – Virtual Staging & Tours

Virtual Staging & Tours has taken Selling Real Estate during the time of Covid to a whole new level.  With concerns over cleaning and surfaces, Virtual Staging allows a Buyer to get an idea of how a room could look, while also seeing the original space – all from the comfort of their home.  It minimizes exposure and though that WOW factor is lost when you walk in; safety is so much more important.

The next tool in The Caton Team Virtual Tool Belt  is the Virtual Tour and my favorite – the 3D Tour.  Virtual Tours were already common practice prior to Covid, but the 3D is fast making itself indispensable.  They say pictures are worth a thousand words –  Here is an example of our 3D Tour of – Belmont Ave, San Carlos Ca.

To be frank, vacant homes are the easiest and safety route to sell and many stagers are still staging vacant properties with precautions.  However, don’t fret – if you need to stay at home – owner occupied homes are also on the market – and Virtual Staging & Tours is the answer to our current situation.   On the date of publish, the Bay Area is allowing homes to be shown to pre-approved buyers, with their Realtors and signed entry forms outlining our Covid precautions.  Open Houses are no longer allowed, but the online Virtual Tour is filling that void.  Check out our Facebook Tour of Hudson St in Redwood City, Ca. Or our Yaza Tour of Middle Rd in Belmont,Ca.

It’s wonderful to see our essential service of Real Estate find its new normal.  How can The Caton Team help you find your new normal?  If you have a Real Estate need or simply some questions about Buying, Selling, or Investing in Real Estate during Covid and beyond – let us know – The Caton Team is grateful to be of service to you and our community.

Examples of Our Virtual Staging on Sapphire in Redwood City, Ca.

 

I wrote this 🙂 – Sabrina Caton 7.11.2020

Get exclusive inside access when you follow us on Facebook & Instagram

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.  How can The Caton Team help you?

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

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HomeBuyer Checklist

Hello Caton Team Friends!

Being at home really gets you thinking about your home.  Perhaps a purchase of your first home or a different home is in the cards  Here is our HomeBuyer Checklist – a quick guide to get you started on the right foot.  As always, The Caton Team is here to answer your questions, listen to your concerns and chat about Real Estate.  Contact us anytime…

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

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Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.  How can The Caton Team help you?

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

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The Caton Team with some Buyer Advice

Welcome to our new series by The Caton Team – Client Advice – things we’ve picked up in the past 35 years of being Realtors…

When considering a home purchase… Do not change your financial snapshot. Do not open or close any credit lines. Try to keep your finances as they were the day your home loan was approved.  Trust me – you’ll thank us later…

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Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.  How can The Caton Team help you?

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654

Email |   Info@TheCatonTeam.com

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.


 

9 Ways Buyers Sabotage Their Home Purchase

I just read this great article from Inman News and wanted to share the highights….

9 Ways Buyers Sabotage Their Home Purchase

1 Having unrealistic expectations!

Here in the Silicon Valley it can be hard to see what you can afford and how small it is.  However, if you want to live in the Silicon Valley and you can afford a mortgage – adjust your expectations and take that first step towards financial security! 

2 Hesitating!

Once a buyer starts the loan and house hunting process, even if what you find in your price range isn’t ideal – don’t give up.  Getting the home of your dreams is often a multi step process and buying your first home is that first step.

3  Comparing everything to the one that got away

Stop – just stop beating yourself up.  The Caton Team knows that what is meant to be will be – and what we missed out on is nothing like what we’re going to find!

4  Nitpicking

I will say this once – your dream house DOES NOT EXSITS because YOU HAVEN’T MADE IT YET!  Every listing was once someone else’s dream – so that paint and kitchen belong in their dreams.  Once you own your home, YOU can make it what YOU want! 

5  Looking too much

It’s happened, a buyer doesn’t readjust expectations to align with reality and if they are also price sensitive – a buyer could loose their window if they look too much and don’t work with what is currently for sale.  I tell my clients – buying a home is a process of elimination not a process of selection.  Look at what is out there and act!

6  Trying to time the market

If Realtors had crystal balls we’d be retired by now.  Timing the market is a game – no one knows the future.  I work in the here and now and I use the past as a gauge.  The only timing I’ve seen over the years is seasonal.  If the sun is out – the house is worth more than when it is raining.   Price sensitive – buy in the fall and winter.  Want the best choices, buy in the spring and summer and be prepared for multiple offers.  

7  Making Low-Ball Offers

Don’t waste your time, mine or the sellers.  We as professional Realtors will provide our buyer with a current market analysis which shows the vaule of the home – today.  If you want to be a homeowner – write realistic offers. 

8  Asking for far too much

Be realistic – run your ideas by your Realtor but don’t ask for something that will bite you in the end.

9  Being inflexible

I say this to each client where buying or selling – Real Estate is a meeting of the minds and not a twisting of the arm.  If you’re an arm twister – go into wrestling.  

The 9 points from this article are from Inman which was provided to me through my office.  I’ve taken those points and added my 2 cents. 

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.  How can The Caton Team help you?

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654

Email |   Info@TheCatonTeam.com

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

The Caton Team with some Buyer Advice

When considering a home purchase, start “living the budget” by saving the difference between your current rent and future mortgage.  You’ll start saving money towards your purchase or closing costs and you’ll get the feel of what your new mortgage and lifestyle habits will be.

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Welcome to our new series by The Caton Team – Client Advice – things we’ve picked up in the past 35 years of being Realtors…

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.  How can The Caton Team help you?

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654

Email |   Info@TheCatonTeam.com

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.