Author: The Caton Team - Realtors

Sabrina & Susan are native Californians - born and raised in the Silicon Valley with a passion for Residential Real Estate. A mother and daughter-in-law duo called - The Caton Team. With over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time. Call | Text at: 650-799-4333 | Email Info@TheCatonTeam.com The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true. The Peninsula is our backyard - let us help make it yours. We represent Buyer’s and Seller’s throughout the Bay Area. The Caton Team – Susan & Sabrina A Family of Realtors Effective. Efficient. Responsive. What can we do for you?

100 Things Listing Agents Do for Their Clients – Shared Article

Pre-Listing Activities

Schedule an initial consultation to understand seller’s goals and timeline
Conduct a Comparative Market Analysis (CMA) to determine competitive listing price
Research recent sales of similar properties in the area
Analyze current market trends and adjust pricing strategy accordingly
Provide recommendations for improvements to enhance curb appeal and marketability
Stage the property to showcase its best features and maximize appeal to buyers
Advise on decluttering and depersonalization to create a neutral space
Coordinate professional photography and potentially virtual tours with high-quality visuals
Draft a compelling property description highlighting key features, benefits, and lifestyle factors
Prepare marketing materials, including flyers, brochures, social media posts, and targeted online advertisements
Review and finalize listing agreements, explaining terms and agent compensation
Schedule open houses and manage logistics (signage, refreshments, crowd control)
Market the property through MLS (Multiple Listing Service) and various online platforms
Target marketing efforts to reach qualified buyers in the right demographic
Network with other agents to generate interest and potential buyer leads
Pre-screen potential buyers to ensure they are qualified and serious
Conduct property showings and manage scheduling efficiently
Accompany buyers during showings, answering questions and highlighting property features
Provide feedback to sellers after showings and keep them informed of buyer interest
Obtain feedback from buyers to understand their perspectives and adjust marketing strategy if needed
Research and suggest comparable properties for buyers considering your seller’s listing
Advise sellers on the pros and cons of different pricing strategies (fixed price vs. open bidding)
Help sellers understand the role of disclosures required by law in different areas
Coordinate staging consultations with professional stagers if needed
Advise on cost-effective repairs or upgrades that can significantly improve marketability
Help sellers understand tax implications of selling a property (capital gains tax)
Connect sellers with reputable lawyers and tax professionals if needed
Advise on potential closing costs sellers may incur
Explain the role of title companies and the title search process
Help sellers understand homeowner’s association (HOA) fees and disclosures they need to provide to the buyer
Assist sellers in gathering pre-listing documents (property deeds, surveys, etc.)
Advise sellers on homeowner’s insurance considerations (coverage options, potential changes)
Help sellers with budgeting for pre-listing repairs and improvements
Connect sellers with reliable moving companies for potential post-sale relocation
Provide referrals for home warranty companies for post-sale coverage options
Offer guidance on navigating the emotional aspects of selling a home
Help sellers stage specific rooms to maximize their appeal (kitchen, bathrooms)
Advise on landscaping improvements to enhance curb appeal and outdoor space
Coordinate minor touch-up repairs to address cosmetic issues
Help sellers declutter efficiently and find storage solutions if needed
Provide tips on preparing the home for professional photography
Advise on staging techniques to create a welcoming and spacious feel
Help sellers identify target buyers to tailor marketing efforts
Utilize social media platforms effectively to reach potential buyers
Respond promptly to online inquiries and buyer agent communication
Track online listing performance and adjust marketing strategies as needed
Provide sellers with market updates and ongoing industry insights
Maintain clear and consistent communication with sellers throughout the process
Be available to answer seller questions and address concerns promptly
Hold pre-listing meetings to discuss expectations and answer any last-minute questions

Offer Negotiation

Review all offers with sellers and explain the strengths and weaknesses of each
Negotiate on behalf of the seller to achieve the best possible price and terms
Counter offers strategically to improve the seller’s position
Advise on counteroffer terms such as closing date, repairs, concessions, and financing contingencies
Communicate effectively with the buyer’s agent to bridge the gap and reach an agreement
Manage communication and expectations between seller and buyer throughout negotiations
Explain the concept of “highest and best” offers and advise sellers on responding strategically
Help sellers understand financing contingencies and potential delays in the closing process
Negotiate on repairs requested by the buyer based on the inspection report
Advise on inspection negotiation strategies to protect the seller’s interests
Advocate for the seller’s best interests while maintaining a professional and ethical approach
Keep the negotiation process moving forward efficiently
Help sellers understand the concept of “escalation clauses” and their implications
Advise sellers on when to walk away from negotiations if terms are not favorable
Celebrate a successful offer acceptance with the seller!
Review the purchase agreement thoroughly with the seller and explain each clause
Advise on potential counter-offers from other buyers if the initial offer has contingencies
Help sellers navigate the process of withdrawing acceptance if needed due to unforeseen circumstances
Liaise with the escrow officer to ensure a smooth transition into escrow
Coordinate with the buyer’s agent on deadlines and document exchange
Advise sellers on potential challenges with financing contingencies and suggest solutions
Help sellers understand homeowner’s insurance requirements and navigate obtaining coverage
Advise on potential appraisal gaps and strategies to address them
Negotiate with the buyer’s agent on behalf of the seller if the appraisal comes in lower than expected
Keep all parties informed and manage expectations throughout the under-contract phase

Under Contract and Closing

Coordinate with the buyer’s agent to schedule inspections (home, pest, radon, etc.)
Assist sellers in gathering necessary documents for closing (title, permits, occupancy certificates)
Liaise with the escrow officer to ensure a smooth closing process
Advise sellers on potential challenges with appraisals and suggest solutions
Help sellers understand the timeline and milestones leading up to closing
Answer seller questions and concerns regarding the contract and closing process
Coordinate any necessary repairs identified during inspections with qualified contractors
Manage communication with all parties involved (buyer, buyer’s agent, escrow, title company)
Review closing documents with the seller and explain each section thoroughly
Advise on potential homeowner’s association (HOA) move-in/move-out procedures
Help sellers understand homeowner’s insurance policy changes and potential costs
Coordinate the transfer of utilities and services to the buyer
Advise on prorating property taxes, homeowner’s insurance, and other closing costs
Attend the closing and ensure all paperwork is signed correctly on behalf of the seller
Help sellers navigate the process of forwarding mail and updating relevant accounts
Connect sellers with moving companies or provide recommendations for relocation services
Assist sellers with the final walkthrough of the property before closing
Provide guidance on post-closing tasks such as transferring warranties and registrations
Offer continued support and answer questions even after the closing
Maintain a positive relationship with the seller and potentially represent them in future transactions
Follow up with the seller after closing to ensure a smooth transition
Request feedback from the seller to improve future client experiences
Utilize the successful closing as a marketing tool to showcase expertise
Stay updated on market trends and legal changes to provide the best service to future clients
Continually develop professional skills and knowledge to stay ahead of the curve in the real estate industry

I read this article here.

Got Questions? The Caton Team is here to help.

We love what we do and would love to help you navigate your sale or purchase of Residential Real Estate. Please reach out for a personal consultation. Please enjoy our free resources below and get to know our team from our TESTIMONIALS.

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Got Real Estate Questions? The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral, or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – wouldn’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

DRE # | Sabrina 01413526 | Susan 01238225 | Team 70000218 | Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third-party information not verified.

I read this article HERE.

Got Questions? The Caton Team is here to help.

Effective. Efficient. Responsive. The Caton Team 🏡

How can The Caton Team help You?

Get exclusive inside access when you follow us on Facebook & Instagram

Got Real Estate Questions? The Caton Team is here to help.

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

DRE # | Sabrina 01413526 | Susan 01238225 | Team 70000218 | Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third-party information not verified.

2025 Paint Color Forecast: Out with the Bold and In with Muted Earth Tones – Shared Article

Paint industry pros predict diffused colors will take the place of last year’s bright shades.

Living room with tan sofa, artwork, and deep charcoal walls

Photo: Haneen Matt

Paint manufacturers have released their much-anticipated predictions for colors that are expected to trend in the year ahead. From “quietly colorful” hues to contrasting shades of charcoal to rich jewel tones, there’s an inspiring paint color for every design style. Here are the top paint color trends forecasted for 2025.

Purple bedroom with a built-in bed — Photo: Nicole Franzen / Designer: Amy Knerr / Stylist: Brittany Albert

1. Quietly Colorful Hues

According to paint manufacturers, the biggest color story of 2025 is an expected consumer shift from popular neutrals to hues that are ‘‘quietly colorful.” These diffused, mellow shades are a fantastic way to introduce and layer color into a space. Not only can they bring harmony to a room, but they also complement any design style.

To find these quietly colorful hues, look for saturated paint color cards that are located next to and border neutrals at the paint store. Some forecasted quiet colors to consider are Sherwin-Williams Carnelian, Benjamin Moore Leather Saddle Brown, and BEHR Colorful Leaves.

Paint Color: Muskoka Dusk CC-6 by Benjamin Moore

Bathroom with arched shower entryway — Margaret Rajic / Designer: Corey Lohmann

2. Earthy Neutrals

Earth tones are forecasted to play a strong role in color selection in 2025, especially when it comes to neutrals. Instead of the cooler undertones of the past five years, warmer neutrals with stronger earth-toned hues—the same mellow undertones that will make quietly colorful shades popular—are expected to resonate with consumers in the year ahead.

Earth tones vary in saturation from pale hues like beige and clay to bold shades like deep, chocolatey browns. When mixed with creamy whites, the complex undertones in earthy paint colors instantly stand out and make a beautiful statement on walls and cabinetry alike. Other earthy neutrals to consider are Sherwin-Williams Thunderous, Benjamin Moore Ashwood Moss, and BEHR Wild Truffle.

Wall Panel Paint Color: Pigeon by Farrow & Ball

Pantone’s 2025 Color of the Year Is a Toasty, Decadent Shade of Mocha

Living room with a tan sofa and charcoal walls — Haneen Matt

3. Contrasting Charcoals

Mixing contrasting colors in home design continues to be popular with designers and color forecasters. Layering an almost-black shade of charcoal with white or a lighter color is a beautiful way to make a statement and create a moody conversation area.

The beauty of charcoal paint colors is that they vary in coloration, with warm or cool undertones to complement other hues in the space. If you’re looking for the perfect shade of charcoal, consider these favorites featured in 2025 color forecasts: Sherwin-Williams Sealskin and BEHR Cracked Pepper.

Wall Color: Jet Black by Benjamin Moore

Green built-in cabinet — Courtesy of The Creativity Exchange / Designer: Layered Home

4. Nurturing Greens

Paint manufacturers expect greens to continue to play a big role in consumer color selection in the year ahead. Forecasted for 2025 are organic, nurturing shades of green reminiscent of the forest. These fresh green colors contain the same mellow, muddied, earthy undertones as the quietly colorful hues. The restorative shades of green also have a calming effect when used on walls and cabinetry as they help bring the outdoors inside. Look to shades of green like sage, moss, and juniper for a tranquil connection with nature.

Other nurturing green paint colors to consider in 2025 are Sherwin-Williams Gallery Green, Benjamin Moore Rosepine, and BEHR Boreal.

Cabinet Paint Color: Pewter Green by Sherwin-Williams

Gray blue wall with white panelling and a wooden dresser — Courtesy of Sherwin-Williams

5. Deep Blues

In 2020, global color forecasters predicted that blue would be the color of the decade and blue continues to be popular in design and with consumers. However, expect to see some shifts in the trending undertones of blue paint colors.

This year, paint manufacturers anticipate that deeper, more complex blues, such as cerulean and Prussian blue, will trend. Forecasted blues to consider are Sherwin-Williams Outerspace and BEHR Black Sapphire.

Wall Color: Dark Night by Sherwin-Williams

Room with purple panels and a white fireplace — Courtesy of BEHR

6. Moody Jewel Tones

Dark, moody colors continue to be popular with consumers and color forecasters again this year. Experts believe this trend will continue but expect to see a shift toward warmed-up jewel-tone hues. Think deep plums with muddy undertones, like BEHR’s 2025 Color of the Year, Rumors. Complex shades of dark green-blue and rich chestnut will also be top picks.

A few favorite deep jewel-tone paint colors to inspire your next project include Sherwin-Williams Cascades, Sherwin-Williams French Roast, and Benjamin Moore Stained Glass.

Wall Color: Rumors by BEHR

I read this article HERE. By Cyndy Aldred

Got Questions? The Caton Team is here to help.

Effective. Efficient. Responsive. The Caton Team 🏡

How can The Caton Team help You?

Get exclusive inside access when you follow us on Facebook & Instagram

Got Real Estate Questions? The Caton Team is here to help.

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

DRE # | Sabrina 01413526 | Susan 01238225 | Team 70000218 | Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third-party information not verified.

Homeowners Insurance and Your Trust – Shared Article

I heard that if your home was in your trust and one hadn’t updated their home owners insurance policy to reflect that change – there could be issue. So I combed the web for a good article to share with you. Please note, I have no affiliation with this company nor the author. I simply thought it was concise and I wanted to share. I read this article HERE, by Judd Matsunaga.

Do You Have a Home that has been Titled into your Trust?

If you’ve transferred your home’s title or deed into your trust’s name, it’s crucial to inform your insurance agent to maintain proper coverage. Some insurance companies require notification of such changes to recognize the trust as an insured entity under your policy. Without this, your trust might not be covered, leading to potential coverage issues. Typically, if the named insured is also the trustee, there shouldn’t be a problem, but it’s always better to be safe than sorry.

The Importance of Updating Your Policy

When your home is owned by a trust, your homeowners insurance policy should reflect this ownership to ensure comprehensive protection.This often involves adding the trust as an “additional insured” on your policy. By doing so, both you and the trust are covered for property damage and liability claims. Failing to update your policy can result in significant coverage gaps, leaving the trust exposed to potential risks.

Recent Los Angeles Wildfires Highlight the Need for Proper Coverage

Homeowners insurance and living trust issues re: the family home in light of the 2025 Los Angeles wildfire disaster.

The recent Palisades and Eaton wildfires in Los Angeles County have been devastating, resulting in the loss of life and the loss of numerous homes highlighting the importance of adequate insurance coverage. The Palisades Fire alone has burned over 23,000 acres and destroyed at least 10,000 structures in Pacific Palisades, Malibu, and areas of the Santa Monica Mountains.1

Similarly, the Eaton Fire in the Altadena area has caused extensive damage, destroying over 7,000 structures and leading to significant loss of life.²

These tragic events underscore the necessity of ensuring your homeowners insurance policy accurately reflects your home’s ownership status, especially when it’s held in a trust.

Risks of Not Informing Your Insurer

If you fail to notify your insurance company that your home is titled in a trust, several issues may arise:

Coverage Denial: In the event of a claim, your insurer might deny coverage if the policy doesn’t list the trust as an insured party.
Liability Exposure: Without proper policy updates, the trust may not be protected against liability claims arising from incidents on the property.
Personal Property Gaps: The trust’s personal property within the home might not be covered if the policy isn’t correctly adjusted.

Expert Recommendations

To ensure your home and trust are adequately protected, consider the following steps:

Review Your Policy: Examine your current homeowners insurance policy to understand existing coverage.
Consult Your Insurance Agent: Discuss the change in property ownership to a trust and determine the necessary policy adjustments.
Add the Trust as an Additional Insured: Ensure the trust is listed appropriately on your policy to cover its insurable interests.
Confirm Coverage Details: Verify that both the structure and personal property are covered under the updated policy.

By proactively updating your homeowners insurance policy to reflect your home’s ownership by a trust, you can safeguard against potential coverage issues and ensure comprehensive protection for your property and assets.

Need help ensuring your trust and homeowners insurance align? The expert Estate Planning attorneys at Elder Services of California are here to assist. Our team can review and amend your trust to ensure it’s up to date and fully protects your assets. Don’t wait until it’s too late—schedule a consultation today to gain peace of mind for you and your loved ones.

I read this article HERE. Please note, I searched for this article, I have NO affiliation with this insurance company, nor have I done any work with them. I simply thought the article was well written and covered the issue I was looking into.

Got Questions? The Caton Team is here to help.

Effective. Efficient. Responsive. The Caton Team 🏡

How can The Caton Team help You?

Get exclusive inside access when you follow us on Facebook & Instagram

Got Real Estate Questions? The Caton Team is here to help.

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

DRE # | Sabrina 01413526 | Susan 01238225 | Team 70000218 | Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third-party information not verified.

Spring Cleaning Your Tech: 6 Dos And Don’ts – Shared Article

The debris buildup on your smartphone screen can cause scratches and cracks. Dirt and crumbs that get caught in your computer’s keyboard can cause keys to stick and render it useless. Or worse, debris inside your earbuds can create bacteria or mold, leading to ear infections.

Tradition calls for spring to be the perfect time to clean and tidy your tech.

Follow these six dos and don’ts to spring clean fingerprints, dirt, and grime off your tech.

Wipe down screens gently but thoroughly.

Do use a microfiber cloth designed expressly for screens. The tiny fibers grab and lift away dirt, skin oils, and other gunk without leaving streaks or scratches behind. Dampen your new or clean microfiber cloth with distilled water and wipe down your phone, tablet, laptop, and smartwatch screens.

Don’t use paper towels or tissues. Paper products break down and can leave tiny scratches or lint on the screen’s surface that may clog ports. Never use cleaning sprays or other harsh chemicals. For example, glass cleaners often contain alcohol or other chemicals that, with a single use, can ruin many laptop screens, like an Apple MacBook. In other screens and monitors, chemicals in sprays also gradually break down anti-glare and oleophobic (fingerprint resistance) coatings.

Blast away debris between keyboard keys.

Do use a can of compressed air to blow out the crumbs and dust accumulated between keys, which can cause keys to stick. First, turn off the device completely. Then tilt the laptop at an angle and spray short blasts of air across the keyboard, and repeat from different angles to lift and blow away all the debris.

You also can use a new soft-bristled toothbrush to gently dislodge crumbs, dust, dead skin cells, and other grime from between the keys of your keyboard without causing damage. Or opt for a toothbrush that’s designated solely for cleaning your tech devices. This ensures it’s clean and free from contaminants. Brush in one direction to collect and remove any residue effectively, then use a can of compressed air to blow away loosened debris.

Don’t use cotton swabs or toothpicks to dig out debris, which can break off and cause a bigger problem if they are dislodged deeper inside. Don’t use a hard-bristled toothbrush, as aggressive scrubbing can scratch the surface of your keys or, worse, dislodge them. Also, avoid holding canned air upside down, which releases a liquid that may damage electronics.

Keep your connections clear and clean.

Do check your charging ports on phones, tablets, wireless earbuds, and smartwatches for compacted pocket lint and debris. Carefully scrape out all residue with a plastic or wooden toothpick. For stubborn debris, use canned air to help blast it free. Clean the plug end of your cords, too.

Don’t jam any metal tools or items into ports, as they could break delicate interior pins. This also can gradually ruin the ability of devices to connect and charge properly.

Shake, shake, shake: your wireless mouse and keyboard.

Do turn off Bluetooth keyboards and mice and gently shake them upside down over a wastebasket to empty out crumbs, dust balls, hair, and other debris that can interfere with the optical tracking sensor.

Don’t attempt this kind of cleaning while devices are still powered on and connected, which could lead to accidentally pressing buttons and commands!

Soak and scrub smartwatch bands.

Do mix a few drops of mild hand soap into a bowl of warm water. Dip your non-metal sport bands and gently scrub away to remove sweat, skin oils, and dirt buildup with a soft bristle toothbrush or even rub between your fingertips. Rinse thoroughly and air dry.

Don’t submerge the smartwatch body itself in water, which can damage internal seals and electronics.

Refresh earbuds with disinfecting wipes.

Do use a disinfecting wipe containing alcohol to sanitize earbuds after workouts and periodically. The wipes can kill bacteria and prevent the spread of germs when sharing earbuds with others. Also, wipe down the hard plastic body and the squishy ear tips, using a cotton swab inside the ear tips to clean and remove earwax.

Don’t get moisture into any openings of your earbuds, which could damage internal components. And never, ever immerse earbuds in cleaners.

Spring into action: Get a ‘Computer Health Check’

Remember to handle all your devices with extra care while cleaning, and ensure they are completely turned off. A little effort goes a long way.

Keep in mind, that when cleaning your tech, if you encounter an issue, reach out to Tech Helpline for assistance. Better yet, contact Tech Helpline for a Computer Health Check: it’s your free member benefit. It’s also the fastest way to be sure your computer is at its best. Tech Helpline will verify system updates, identify and remove malware, optimize for better internet connections, and more!

A Computer Health Check helps you prevent expensive repairs by identifying issues early, reducing your downtime, improving your productivity, and limiting your risk of a cybersecurity attack.

Like a squeaky-clean open house, taking time to care for your tech this spring – and throughout every season – will make them look good, work well, and last longer.

I read this article HERE.

Got Questions? The Caton Team is here to help.

Effective. Efficient. Responsive. The Caton Team 🏡

How can The Caton Team help You?

Get exclusive inside access when you follow us on Facebook & Instagram

Got Real Estate Questions? The Caton Team is here to help.

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

DRE # | Sabrina 01413526 | Susan 01238225 | Team 70000218 | Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third-party information not verified.

New Year – New Laws – Shared Article

Hello Caton Team Friends, I just read this great post about the new laws effecting Real Estate in 2025. I thought I would share them here.

AB 2747: Tenant Rent Payment Credit Reporting (Effective January 1, 2025)

Beginning January 1, 2025, landlords of buildings with 15 or more units must provide tenants with the option to have their rent payments reported to credit reporting agencies. This option must be offered when new tenants sign a lease and to existing tenants at least once a year. Tenants can choose to join or leave the reporting system at any time. To protect tenants, the law restricts fees for this service, ensuring they do not exceed $10 or the actual cost of the credit reporting service, whichever is lower.

AB 2684: Safety Element: Extreme Heat (Effective January 1, 2025)

AB 2684 mandates that local governments integrate strategies to mitigate extreme heat into their general planning by January 1, 2028. The California Apartment Association (CAA) has expressed concerns that this could impose costly air-conditioning requirements on existing building owners. Under this law, cities and counties must update their safety elements during the next revision of their general plans or local hazard mitigation plans.

SB 900: HOA and Utility Maintenance (Effective January 1, 2025)

SB 900 enables property managers to oversee and address utility repairs in HOA-managed properties if the HOA fails to act. Taking initiative on repairs can reduce tenant dissatisfaction and help prevent conflicts that might lead to legal disputes.

SB 1037: Increased Penalties for Housing Law Violations (Effective January 1, 2025)

SB 1037 imposes stricter penalties on local governments that postpone housing developments. This legislation aims to promote faster project approvals and construction to address California’s persistent housing shortage. Owners should monitor potential changes in the rental market as affordable housing becomes more readily available, which could influence tenant choices and overall demand.

AB 2304: Tenant Protection Bill (Effective January 1, 2025)

Starting January 1, 2025, AB 2304 extends the law limiting public access to unlawful detainer records to include mobile home tenants. This change removes the previous exemption for mobile homes, ensuring that mobile home tenants have the same protections as other tenants regarding restricting access to eviction records.

AB 2347: Extending Time to Respond to Unlawful Detainer (Effective January 1, 2025)

AB 2347 increases the response time for an unlawful detainer complaint, extending it from 5 to 10 days, excluding weekends and judicial holidays.

AB 2493: Tenancy: Application Screening Fee (Effective January 1, 2025)

This legislation removes the prior condition requiring applicants to specifically request a copy of their consumer report from the landlord or property manager. Instead, it now requires landlords or their agents to automatically provide applicants with a copy of the report within 7 days of obtaining it.

AB 2081 Tenant Security Deposits (Effective April 1, 2025)

Landlords must include pre-move-in, pre-repair, and post-repair photos with the security deposit disposition form for tenancies starting on or after July 1, 2025, and repairs as of April 1, 2025. Deductions for professional cleaning are only allowed if needed to restore the unit to its original condition.

SB 611 Limiting Fees and Protecting Service Members (Effective July 1, 2025)

SB 611, effective July 1, 2025, introduces amendments to Civil Code section 1946(b) to restrict landlords from imposing fees on rent payments made by check or for delivering and serving tenancy-related notices. Additionally, the legislation enhances protections for military service members by mandating the return of any additional security deposit after six months of residency, as long as the tenant is not behind on rent during this period.

Please note that each city and county will also release its own rules and regulations in response to the new state laws.

The 2025 changes to California real estate laws bring challenges and opportunities for property owners. By proactively addressing these updates, landlords can ensure compliance while protecting their investments. Staying informed and prepared for these adjustments is essential for effectively navigating the evolving legal landscape. Contact me if you’d like to understand how these new laws will impact your bottom line.

(Note: in an earlier version of this post, it incorrectly stated that AB 2216 passed which it did not. The post was edited 1/9/2025 to show this update.)

I read this blog post HERE.

Got Questions? The Caton Team is here to help.

Effective. Efficient. Responsive. The Caton Team 🏡

How can The Caton Team help You?

Get exclusive inside access when you follow us on Facebook & Instagram

Got Real Estate Questions? The Caton Team is here to help.

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Buying AND Selling with The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

DRE # | Sabrina 01413526 | Susan 01238225 | Team 70000218 | Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third-party information not verified.

100 Things Buyer’s Agents Do for Their Clients – Shared Article

I am often asked – what do you do for your clients? Well, this article about covers it. So here we go… 100 things a Buyer’s Agent and The Caton Team do for their buying clients…

Before Your Search Begins

Understand your needs and wants as a buyer (e.g., number of bedrooms, desired school district, commute time)
Discuss your budget and pre-qualification options (explain pre-qualification vs. pre-approval)
Educate you about the current real estate market (local trends, market conditions)
Explain the buying process (steps involved, timeline)
Provide a buyer’s agency agreement outlining their responsibilities, compensation, and fiduciary duty to represent your best interests
Discuss financing options (conventional loans, FHA loans, VA loans)
Help you get pre-approved for a mortgage (connect you with lenders, understand loan terms)
Explain the role of different parties involved (seller’s agent, escrow officer, title company)
Advise on homeowner’s insurance considerations (types of coverage, estimated costs)
Discuss potential tax implications of buying a home

During Your Search

Set up a personalized MLS search based on your criteria (location, price range, property type)
Recommend properties that meet your criteria and highlight key features
Schedule appointments to view properties and manage your showing itinerary
Provide virtual tours if available and conduct virtual consultations if needed
Research the neighborhoods you’re interested in (schools, amenities, crime rates)
Point out pros and cons of each property during showings
Offer honest and unbiased opinions based on your needs and market knowledge
Identify potential problems with properties (structural issues, outdated features, renovation needs)
Help you stay organized with property information (create spreadsheets, share notes)
Track new listings that hit the market and notify you of potential matches
Schedule follow-up appointments for properties you’d like to see again
Answer questions about open houses and how to best approach them
Explain the role of “coming soon” listings and pre-market opportunities
Advise on strategies for attending competitive open houses
Help you understand the concept of “pocket listings” (unlisted properties)
Offer guidance on making low-ball offers (weighing risks and benefits)
Find out the level of competition on the homes are you considering*
Discuss the importance of earnest money deposits*
Advise on timelines for submitting offers and response expectations
Help you prioritize properties based on your evolving needs and preferences

Making an Offer

Explain different offer strategies based on market conditions (fixed price, escalation clauses)
Help you determine a competitive offer price considering comps (comparable properties) and market analysis
Draft and submit a formal offer following standard real estate contract formats
Negotiate on your behalf with the seller’s agent to get the best possible terms
Present counteroffers strategically to improve your offer’s position
Recommend concessions you can request beyond price (closing costs, repairs, warranties)
Advise on closing costs and help you estimate associated fees
Ensure all contingencies are included in the offer to protect your interests (financing, inspections, appraisals)
Explain the concept of “due diligence” period and your rights during that time
Keep you informed of the negotiation process and provide timely updates

Under Contract

Schedule and coordinate the home inspection with a qualified inspector
Accompany you to the home inspection to ask questions and take notes
Review the home inspection report with you, explaining findings and potential repair needs – please note in the Bay Area we do this BEFORE you write an offer
Negotiate repairs with the seller based on the inspection report – if feasible
Help you understand the process of scheduling and attending additional inspections (e.g., radon, pest)
Facilitate communication between you and the lender to ensure smooth loan processing
Ensure you are on the same page as your lender and the offer time line*
Help you gather necessary documents for loan approval (tax returns, bank statements)
Schedule and attend the appraisal (if required by your lender)
Review the appraisal report and explain its impact on
Advise on potential challenges with loan approval and suggest solutions
Explain the role of private mortgage insurance (PMI) if applicable
Help you understand the escrow process and communicate with the escrow officer

Before Closing

Order title search to identify any ownership or lien issues
Review the title commitment and explain its implications
Advise on homeowner’s insurance options and help you get quotes
Schedule the final walk-through to ensure the property’s condition aligns with the contract
Ensure home is as agreed upon are completed before closing*
Review closing documents thoroughly and explain each section
Answer any questions you have about closing and prepare you for the process

After Closing

Provide recommendations for reputable movers based on your needs and budget
Help you connect with home warranty companies to explore coverage options
Offer recommendations for home improvement contractors for post-purchase renovations
Stay in touch and answer any questions you have after closing
Provide resources for navigating homeownership, including maintenance tips and homeowner associations (HOAs)

Additional Services

Provide resources for school information and district ratings
Help you understand local property taxes and potential exemptions
Advise on homeowner association (HOA) fees and explain HOA rules
Explain the benefits and drawbacks of different property types (single-family home, condo, townhouse)
Help you understand lead paint disclosures and potential remediation requirements
Assist with navigating historical property reports to understand the property’s background
Recommend resources for obtaining permits and inspections for renovations
Connect you with property management companies if you plan to rent out the property
Help you understand the process of obtaining homeowners’ insurance
Offer guidance on budgeting for ongoing homeowner expenses (maintenance, utilities)

Client Communication

Be available to answer your questions by phone, email, text, or preferred method
Communicate promptly and effectively, keeping you informed throughout the process
Advocate for your best interests during negotiations and throughout the transaction
Provide you with clear and concise explanations, avoiding technical jargon
Be patient and understanding, acknowledging the stress involved in buying a home

Market Knowledge

Stay up-to-date on current market trends (inventory levels, interest rates, price fluctuations)
Analyze local market data to identify buying opportunities
Provide insights into specific neighborhoods, highlighting pros, cons, and future development plans
Offer comps (comparable properties) for reference during your search
Help you understand seller motivations to inform your offer strategy

Technology

Utilize technology to streamline the buying process (electronic signatures, online portals)
Use digital tools for property searches with interactive features and filters
Offer electronic document signing for added convenience and efficiency
Provide online communication platforms for easy information exchange and updates
Use marketing tools to target potential properties that meet your criteria

Negotiation Skills

Negotiate effectively on your behalf to secure the best possible terms
Present your offer in the best light, highlighting your strengths as a buyer
Counteract seller’s arguments strategically to improve your offer’s position
Advocate for repairs without jeopardizing the deal by finding common ground
Help you achieve a win-win outcome that satisfies both parties
Maintain a high level of professionalism throughout your interactions
Dress appropriately for appointments and meetings, projecting a positive image
Be respectful of all parties involved (sellers, agents, inspectors)
Adhere to a strict code of ethics, ensuring fair and honest representation
Conduct business with integrity and transparency, building trust with your clients

There you have it – a short list of what The Caton Team does for their clients.

I read this article HERE. * Adjustments I made to article

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The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

DRE # | Sabrina 01413526 | Susan 01238225 | Team 70000218 | Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third-party information not verified.

How Real Estate Agents Can Help Home Buyers Understand Financing – Shared Article

I read this article HERE.

Nearly one in three renters admit to delaying a home purchase because of misgivings about the mortgage process. Here’s how you can get them on the right page.

Man looking at computer screen with confusion

Americans are confused about mortgages and many other financial aspects of homeownership, according to a new survey of about 1,000 prospective buyers and homeowners conducted by JW Surety Bonds. Read the whole survey HERE.

One in three renters say their lack of knowledge about homeownership has caused them to delay a home purchase, while homeowners admit to making some costly mistakes in the homebuying process because of a low homeownership IQ.

Real estate professionals must play the role of an educator, helping to clear up their clients’ misunderstanding about a home purchase. “It’s clear that improved education and resources could help foster Americans’ homeownership success,” researchers note in the JW Surety Bonds survey. “As the housing market continues to change, so must our approach to homeownership literacy.”

The Gaps in Homebuying Knowledge

Aside from confusion about mortgages, home buyers also appear to misunderstand the added costs involved when buying a home, such as closing costs and property maintenance. The JW Surety Bonds survey uncovered the following consumer knowledge gaps about homeownership:

Unaware of key real estate terms. One in eight buyers surveyed could not accurately define what a “mortgage” is, and 43% were unsure of the meaning of “mortgage rate,” the survey found. That knowledge gap may be alarming, considering that 74% of buyers financed their home purchase with a mortgage in 2024. You can provide your clients with NAR’s Consumer Guide on mortgages and financing, as well as a customer handout on loan and lending terms to know.
Failing to shop around for a mortgage. Forty-one percent of homeowners say they did not feel confident negotiating mortgage rates or refinancing terms with a lender, the survey found. But the average borrower could save an average of $76,410 over the life of their loan—or $212 a month—just by comparison shopping for a mortgage and negotiating rates, according to a 2024 survey from LendingTree. Also, many buyers say they were unaware of more affordable loan options, such as FHA loans, VA loans (you can share NAR’s Consumer Guide on what veterans need to know about buying a home) and other low down payment programs that could particularly impact first-time home buyers. You can provide your clients with NAR’s Consumer Guide on buying your first home, as well as a customer handout on questions to ask when choosing a lender.
Not budgeting for hidden homeownership expenses. More than a quarter of homeowners—27%—say they were caught off guard about unexpected fees during the homebuying process, according to JW Surety Bonds’ research. Real estate professionals can help their clients prepare for the added costs, such as property taxes, homeowners insurance, homeowners association fees (if applicable) and routine property maintenance. (Most financial advisers recommend saving 1% to 2% of the home’s purchase price annually.) What’s more, 40% of homeowners say they do not use an escrow account to pay their property taxes, which could expose them to large annual tax bills, the survey’s researchers caution. You can provide your clients with NAR’s Consumer Guides on homeowners insurance—including specific guidance on flood and fire coverage—and escrow and earnest money. Also, you can share a comprehensive overview of transactions involving homeowners associations.
Not paying attention to home affordability. Some home buyers may be at risk of overspending on their home purchase. It could lead to buyer’s remorse: One in nine homeowners say they regret buying their home due to unexpected costs they learned about only after closing. Further, one in nine homeowners say they spend more than 50% of their monthly income on housing costs—a percentage that most financial experts would consider severely “cost-burdened.” Another 36% of homeowners say they did not have an emergency fund to cover unexpected home repairs, leaving them vulnerable to further financial strain, the survey notes. You can share NAR’s Consumer Guide on preparing for homeownership and provide a customer handout with a worksheet to track your clients’ budgets.

Where Home Buyers Can Turn for Guidance

Some prospective home buyers are on the lookout for more answers and guidance on the homebuying process. NAR has many Consumer Guides covering various aspects of the process, from written buyer agreements to home inspections and appraisals, at facts.realtor. Here are other top sources consumers cite for gathering homeownership information, according to the JW Surety Bonds survey:

Friends or family: 64%
Articles or blogs: 49%
Real estate agents: 31%
YouTube: 29%
Financial advisers: 17%
Online courses: 14%
TikTok: 13%

How Real Estate Agents Can Improve Homebuying Education

Real estate professionals may be able to help improve their clients’ homeownership literacy while also expanding their outreach. Try this:

Host education seminars. Team with lenders or financial advisers to offer buyers education seminars that highlight the financial aspects of a home purchase, such as the types of loans available and getting pre-approved for a mortgage. Loans and grants for first-time home buyers may help your clients better afford homeownership.
Talk real estate on social media. Glennda Baker, an associate broker with Glennda Baker + Associates, Inc., in Atlanta, has amassed more than 870,000 followers on TikTok with her short-form real estate education videos. Her videos cover a range of topics, including homebuying mistakes, financing a home purchase and living under a homeowners association.
Customize your consumer handouts. Publish content on your blogs and newsletters and provide handouts about the various aspects of home buying. REALTOR® Magazine offers customizable client education and handouts that detail the steps involved in a home purchase, from financing to closing.

Written by Melissa Dittmann Tracey

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The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

DRE # | Sabrina 01413526 | Susan 01238225 | Team 70000218 | Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third-party information not verified.

Time Change – Spring Forward

Don’t forget to set your clocks forward one hour on Sunday March 9 2025 to Pacific Standard Time.

Got Real Estate Questions? The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654

Email | Info@TheCatonTeam.com

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Want Real Estate Info on the Go? Download our FREE Real Estate App: Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third party information not verified.

The Stats are In… Market Snapshot for February 2025

Hello Caton Team Friends,

The stats are in for February 2025. The condo/town home market has taken a hit, with HOA dues and higher interest rates impacting a buyers financing options. However, we see gains in the single family home market. This gap in affordability has always been a concern of mine. However, if a buyer can afford a condo or town home, it is a wonderful stepping stone to gain equity over time and turn that equity into a downpayment for a single family home down the road. First time buyers and move up buyers tend to need about 7-10 years to see financial gain for this step. Although the buyer is now the owner and responsible for all aspects of ownership, the opportunity to earn equity makes it a sage investment for loan term wealth.

If you’re considering a real estate move, contact The Caton Team for a free consultation. With over 40 years of combined real estate experience, we have the knowledge and know how to guide you to your goal. Call us at 650.799.4333 or email us at info@TheCatonTeam.com.

Let’s see our year over year…

How can The Caton Team Help You?

Contact The Caton Team 650.799.4333 | Email Info@TheCatonTeam.com

Whether you are selling or buying – today or tomorrow – contact The Caton Team – we’re happy to help you achieve your Real Estate goals.

Effective. Efficient. Responsive. The Caton Team 🏡

Each market is unique and with over 40 years of combined Real Estate experience, The Caton Team is more than happy to be of service if and when you are considering a move. Contact us anytime during your journey, together we’ll help you achieve your Real Estate goals.

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RECENTLY SOLD by THE CATON TEAM

Homes Sold by The Caton Team | Helping Our Buyers Find Their Way Home

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Got Real Estate Questions? The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral, or need some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third-party information not verified.

New Law in effect regarding AC units – Shared Article

On January 1, 2025, a new A2L air conditioning refrigerant standard went into effect nationwide to support lower Global Warming Potential (GWP).

This means A/C systems using older refrigerants no longer meet new energy efficiency standards and are being phased out for new equipment. When current equipment supplies and refrigerants are no longer available, the purchase of compatible equipment that uses less toxic refrigerants will be necessary.

I read about this here.

Got Questions? The Caton Team is here to help.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654

EMAIL | WEB | BLOG

Effective. Efficient. Responsive. The Caton Team 🏡

How can The Caton Team help You?

Get exclusive inside access when you follow us on Facebook & Instagram

Got Real Estate Questions? The Caton Team is here to help.

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

DRE # | Sabrina 01413526 | Susan 01238225 | Team 70000218 | Office 01499008

The Caton Team does not receive compensation for any posts. Information is deemed reliable but not guaranteed. Third-party information not verified.

Pre-Listing Activities

Offer Negotiation

Under Contract and Closing

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1. Quietly Colorful Hues

2. Earthy Neutrals

3. Contrasting Charcoals

4. Nurturing Greens

5. Deep Blues

6. Moody Jewel Tones

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Do You Have a Home that has been Titled into your Trust?

The Importance of Updating Your Policy

Recent Los Angeles Wildfires Highlight the Need for Proper Coverage

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Wipe down screens gently but thoroughly.

Blast away debris between keyboard keys.

Keep your connections clear and clean.

Shake, shake, shake: your wireless mouse and keyboard.

Soak and scrub smartwatch bands.

Refresh earbuds with disinfecting wipes.

Spring into action: Get a ‘Computer Health Check’

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Buying AND Selling with The Caton Team

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Before Your Search Begins

During Your Search

Making an Offer

Under Contract

Before Closing

After Closing

Additional Services

Client Communication

Market Knowledge

Technology

Negotiation Skills

Got Questions? The Caton Team is here to help.

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

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The Gaps in Homebuying Knowledge

Where Home Buyers Can Turn for Guidance

How Real Estate Agents Can Improve Homebuying Education

Got Questions? The Caton Team is here to help.

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

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Let’s see our year over year…

How can The Caton Team Help You?

Contact The Caton Team 650.799.4333 | Email Info@TheCatonTeam.com

Whether you are selling or buying – today or tomorrow – contact The Caton Team – we’re happy to help you achieve your Real Estate goals.

Got Questions? The Caton Team is here to help.

RECENTLY SOLD by THE CATON TEAM

Berkshire Hathaway HomeServices – Drysdale Properties

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Got Questions? The Caton Team is here to help.

Berkshire Hathaway HomeServices – Drysdale Properties, Redwood City Ca.

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