With a little help from your friends…

The best part of being a Realtor – is working with my friends. Anthony and I go way back to our banker/college days. When the time came for his wife J’Risha and he to buy their first home, I was honored when they called me.

We had some quick thinking to do. We had a budget, the needs and want list, and a really good opportunity in a new development. The Caton Team had our work cut out for us. Thankfully we were well vested in the East Bay market having just found a wonderful townhome for our clients. Knowing what Anthony and J’Risha wanted and needed – we crunched the data and sent over the numbers. The trust we had over years of friendship, the knowledge we had working in the East Bay, and the fabulous news of what county our loan was in – it was clear – new homes – here we come!

Pandemic, builder shortages, deadlines, missed deadlines, appraisals, inspections, and re-inspection – finally, the day came where these two friends turned into California Home Owners.

CONGRATULATIONS Anthony & J’Risha

We love what we do! How Can the Caton Team Help You?

Turning Real Estate Goals into Reality

How can The Caton Team help You?

We truly enjoyed helping our clients sell their home – mid-pandemic. The Caton Team loves what we do and would love to help you – please enjoy our resources below. Get to know us at through our clients words.

HOW TO SELL during COVID-19 | HOW TO BUY during COVID-19

 How can The Caton Team help You?

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

Get exclusive inside access when you follow us on Facebook & Instagram

HOW TO SELL during COVID-19HOW TO SELLHOW TO BUY during COVID-19- HOW TO BUY MOVING MID PANDEMICTRUST AGREEMENTS and HEALTH CARE DIRECTIVESOUR TESTIMONIALS

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |EMAIL |  WEB|   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

SOLD by The Caton Team – Pacifica

I was so excited to help my teacher clients find their first home after they welcomed another member to their family. Buying during the pandemic is interesting to say the least; we find our clients rely on our expertise and knowledge the navigate the journey home and The Caton Team takes this responsibility very seriously. We educate our clients every step of the way; we provide data and information so our clients can make solid Real Estate decisions. As a result of our working relationship, we can make decisions and move forward at the pace the market insists.

We knew our clients’ price range well and it was obvious how perfect this townhome was for them. Together we drafted an amazing offer, navigated the rocky waters of apprisal and we were over the moon to hand them the keys.

Thank you so much for your trust and allow The Caton Team to guide you home. We wish you many happy years in your home!

We love what we do! How Can the Caton Team Help You?

How can The Caton Team help You?

We truly enjoyed helping our clients sell their home – mid-pandemic. The Caton Team loves what we do and would love to help you – please enjoy our resources below. Get to know us at through our clients words.

HOW TO SELL during COVID-19 | HOW TO BUY during COVID-19

 How can The Caton Team help You?

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

Get exclusive inside access when you follow us on Facebook & Instagram

HOW TO SELL during COVID-19HOW TO SELLHOW TO BUY during COVID-19- HOW TO BUY MOVING MID PANDEMICTRUST AGREEMENTS and HEALTH CARE DIRECTIVESOUR TESTIMONIALS

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |EMAIL |  WEB|   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

Finding Their Way Home – Anthony & J’Risha

Turning Real Estate Goals into Reality

I am so happy to share this moment – the opportunity to be part of a friend’s journey home is amazing.

Anthony and I go way back – back to our days as college students and bankers. When he and his lovely wife J’Risha called me saying – they were ready to buy a home – I was so excited.

They shared their goal, their budget; we did the Real Estate math. With loan parameters varying county to county, a quickly escalating East Bay market, and the last corner lot in a new development – well – let’s just say – we couldn’t have done all this without trust. I was grateful to have my friends trust and hash this out together. 

Having actively worked in the East Bay for years; The Caton Team is well-versed on market value, competition, and the window we had to work with. I’ve never crunched the data so fast in my life. Grateful to speak candidly and toss ideas around. Soon it was clear to Anthony and J’Risha – what their path would be.

So grateful to be a part of their journey home – thank you for making The Caton Team a part of it. Cheers and to many happy years in your beautiful new home!

How can The Caton Team help You?

We truly enjoy helping our clients sell their home. The Caton Team loves what we do and would love to help you – please enjoy our resources below. Get to know us at through our clients words.

HOW TO SELL during COVID-19 | HOW TO BUY during COVID-19

 How can The Caton Team help You?

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

Get exclusive inside access when you follow us on Facebook & Instagram

HOW TO SELL during COVID-19HOW TO SELLHOW TO BUY during COVID-19- HOW TO BUY MOVING MID PANDEMICTRUST AGREEMENTS and HEALTH CARE DIRECTIVESOUR TESTIMONIALS

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |EMAIL |  WEB|   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

Helping Our Clients Find Their Way Home – Art & Elena

Meeting Art and Elena was a true joy, trying to buy a home in Pacifica was not – as the market was moving fast and we could feel it. Together we did our homework and when the opportunity presented itself – it was clear – we found our way home. Thank you Art and Elena for your trust in buying your first home – Cheers to many happy years making a house a home.

“Sabrina and Susan were amazing partners in our first home buying experience. They were always available for questions we had and guided us through the unique experience of buying a house during a global pandemic. Fantastic experience overall and we would happily recommend to anyone in the Bay Area!”

– Art & Elena

Turning Real Estate Goals into Reality – Mid-Pandemic

We love what we do! How Can the Caton Team Help You?

We truly enjoyed helping our first time Buyers find a better suited space for thier lives – mid-pandemic. The Caton Team loves what we do and would love to help you – please enjoy our resources below. Get to know us at through our clients words.

HOW TO SELL during COVID-19 | HOW TO BUY during COVID-19

 How can The Caton Team help You?

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

Get exclusive inside access when you follow us on Facebook & Instagram

HOW TO SELL during COVID-19HOW TO SELLHOW TO BUY during COVID-19- HOW TO BUY MOVING MID PANDEMICTRUST AGREEMENTS and HEALTH CARE DIRECTIVESOUR TESTIMONIALS

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |EMAIL |  WEB|   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

The Buyer Love Letter No Longer Allowed in Real Estate Sales

One of our favorite tools in the toolbox when representing Buyers in one of the most competitive Real Estate markets in the Nation – was the Buyer Love Letter to the Seller – sharing all a Buyer could about why they love the home and want to call it their own. I know our sellers have always enjoyed reading those letters, and some didn’t. I’m sharing the article below from the National Association of Realtors on why the lover letter is being left behind.

What are your thoughts? We’d love to hear your opinion – comment below. 

Love Letters or Liability Letters?

Buyer love letters are a tactic used by some buyers in an attempt to stand out to a seller, especially in hot markets with low inventory and bidding wars. Seemingly harmless, these letters actually raise fair housing concerns, and could open real estate professionals and their clients to fair housing violations. In this month’s Fair Housing Corner, learn how to protect yourself and your clients from the potential liability related to buyer love letters. 

To entice a seller to choose their offer, buyers sometimes write “love letters” to describe the many reasons why the seller should “pick them.” While this may seem harmless, these letters can actually pose fair housing risks because they often contain personal information and reveal characteristics of the buyer, such as race, religion, or familial status, which could then be used, knowingly or through unconscious bias, as an unlawful basis for a seller’s decision to accept or reject an offer.

Consider where a potential buyer writes to the seller that they can picture their children running down the stairs on Christmas morning for years to come in the house. This statement not only reveals the potential buyer’s familial status, but also their religion, both of which are protected characteristics under fair housing laws. Using protected characteristics as a basis to accept or reject an offer, as opposed to price and terms, would violate the Fair Housing Act. 

Before the next time you are faced with a buyer love letter, consider these best practices to protect yourselves and your clients from fair housing liability:

  • Educate your clients about the fair housing laws and the pitfalls of buyer love letters.
  • Inform your clients that you will not deliver buyer love letters, and advise others that no buyer love letters will be accepted as part of the MLS listing.
  • Remind your clients that their decision to accept or reject an offer should be based on objective criteria only.
  • If your client insists on drafting a buyer love letter, do not help your client draft or deliver it.
  • Avoid reading any love letter drafted or received by your client.
  • Document all offers received and the seller’s objective reason for accepting an offer.

More Information on Fair Housing

How can The Caton Team help You?

We truly enjoy helping our clients sell their home. The Caton Team loves what we do and would love to help you – please enjoy our resources below. Get to know us at through our clients words.

HOW TO SELL during COVID-19 | HOW TO BUY during COVID-19

 How can The Caton Team help You?

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

Get exclusive inside access when you follow us on Facebook & Instagram

HOW TO SELL during COVID-19HOW TO SELLHOW TO BUY during COVID-19- HOW TO BUY MOVING MID PANDEMICTRUST AGREEMENTS and HEALTH CARE DIRECTIVESOUR TESTIMONIALS

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |EMAIL |  WEB|   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

THE COST OF WAITING

Realizing it’s time to buy a home is an exciting and scary moment. That’s why The Caton Team is here to guide our clients through the Bay Area Real Estate market.

Today’s topic – The Cost of Waiting – is something most buyers do not consider when first looking into Real Estate investing.

Buying the dream home is not a linear journey. Getting into the dream home is a stepping stone process of Real Estate investments. All in the name of equity.

Equity is earned over time and through updating a property. It’s the money ‘in’ your home. That future value minus the mortgage is the profit that turns into the downpayment for the next, bigger, and better Real Estate Investment. 

Often buyers will consider waiting until they can afford the home they really want, instead of buying something smaller – here’s where things get real. 

The Bay Area is one of the most expensive Real Estate in the country. Properties are selling in less than a week, significantly over list price, with multiple offers – repeatedly. This not only creates an appraisal lag but also a savings nightmare.

My point is – California Real Estate has appreciated since 1849. There are and will be ups and downs through the years, but overall its constant trajectory is up.

What does that mean if today you’re thinking about buying Bay Area Real Estate today?

Do it.

Invest in the best place within budget, in the best area possible – improve the property, and over time it will earn equity. Equity is the stuff dreams are made of.

Because trying to out-save the market is impracticable, the only way to do so is to own and earn equity.

With the most affordable market, Alameda County, seeing $300,000 in appreciation from January 2020 to March 2021 – it’s a tall order to expect anyone to save faster than the current market is appreciating. This means – if a buyer waits – they could wait themselves out of the market.

Here’s some food for thought; data for San Francisco, San Mateo, Santa Clara, and Alameda Counties.

Values are from January 2020 and March 2021.

San Francisco: $ 1,668,000 / $1,687,000 – Average appreciation of $19,000 – Peaking at $ 1,835,000 in June 2020. *(This average is skewed due to the diversity of the city. For more detailed information please reach out.)

San Mateo: $ 1,881,000 / $2,453,000 – Average appreciation of $572,000 – Peaking at $2,453,000 in March of 2021. 

Santa Clara: $ 1,454,000 / $1,936,000 – Average appreciation of $482,000 – Peaking at $1,926,000 in March of 2021.

Alameda: $968,000 / $1.275,000 – Average appreciation of $ 307,000 – Peaking at $ 1,275,000 in March of 2021. 

Real Estate wealth is made over time with sage wisdom. The Caton Team believes in the power of homeownership to create long-term security and wealth. Each client is unique and each opporunity different. If you’re considering a sale or purchase of Real Estate in the Bay Area – you need a full-time, professional Realtor to guide you. The Caton Team would love to interview for the job as your Realtor Team – please reach out at your convenience. 

Call | Text 650.799.4333 Email | Info@TheCatonTeam.com | Testimonials

Data for homes sold UNDER $1 million in San Mateo & Santa Clara Counties, and sold OVER $1 million in San Mateo & Santa Clara Counties. Castro ValleyHaywardSan Lorenzo & San Leandro.

Get exclusive inside access when you follow us on Facebook & Instagram

HOW TO SELL during COVID-19HOW TO SELLHOW TO BUY during COVID-19- HOW TO BUY MOVING MID PANDEMICTRUST AGREEMENTS and HEALTH CARE DIRECTIVESOUR TESTIMONIALS

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.  How can The Caton Team help you?

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |EMAIL |  WEB|   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan 

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

Helping Our Clients Find Their Way Home – Cori & Daniel

It was a joy to help Cori and Daniel find their way home. With the East Bay Market gaining momentum as San Francisco and Peninsula prices kept on rising – we felt it was time to act. When the right townhome came on the market, we dropped everything to see it and write an amazing offer. We could see the potential. We knew what single-family homes were really selling for and we knew how special this home was. Cori and Daniel wrote the most competitive offer they could. Up against 16 offers – we were the strongest. Even after an appraisal surprise (ready more on appraisals in 2021 here) we managed to make this dream come true.

I’m grateful for my fellow agent Quinn who was great to work. It’s the relationships that matter. The Caton Team is here for your journey home – let us know how we can be of service to you and your referrals.

Turning Real Estate Goals into Reality – Mid-Pandemic – WE LOVE WHAT WE DO! HOW CAN THE CATON TEAM HELP YOU?

How can The Caton Team help You?

We truly enjoyed helping our first time Buyers find a better suited space for thier lives – mid-pandemic. The Caton Team loves what we do and would love to help you – please enjoy our resources below. Get to know us at through our clients words.

HOW TO SELL during COVID-19 | HOW TO BUY during COVID-19

 How can The Caton Team help You?

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

Get exclusive inside access when you follow us on Facebook & Instagram

HOW TO SELL during COVID-19HOW TO SELLHOW TO BUY during COVID-19- HOW TO BUY MOVING MID PANDEMICTRUST AGREEMENTS and HEALTH CARE DIRECTIVESOUR TESTIMONIALS

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |EMAIL |  WEB|   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

Some things never change… our work ethic is one of them…

Working with The Caton Team… a repost updated for 2021…

I’m on hold at the moment.  Waiting to hear how many offers are coming in on my clients dream home.  Wondering if we offered enough.  Oh the joys of Real Estate in the Silicon Valley.

This isn’t the first time I’ve waited on hold, nor the last.  Though this is the first time I’ve waited long enough to start a blog post – so that tells you something.  Tenacity.  I’m not hanging up until I know.

You see, once I find out where we stand, I can call my clients and update our strategy.  Because it isn’t over until it’s over – and if we’re not the best offer – well gosh darn it – we will be.  Or try to be.

– I know Yoda – there is no try.  But I tell you – it doesn’t hurt to try.

When The Caton Team has the trust and confidence of our clients – we can do anything…

… As soon as the lovely agent concierge gives me the latest news.

I am so proud to say – that over the years – sellers left money on the table to work with The Caton Team buying clients.  That says something.  Furthermore, there were no side deals, no commission re-negotiations, nothing but a good clean offer and our Caton Team offer package.    Because The Caton Team knows what it takes – good old fashioned hard work.  Because when I say – sellers left money on the table – I mean – our buyers didn’t offer the most money for property in Silicon Valley – BUT – we had the best offer package and the hustle to ensure – we will close escrow.  That’s the name of the game.  You can offer all the money in the world and it doesn’t mean a thing if it doesn’t close escrow.

As my mother always told me.  Talk is cheap.  It’s all about the action.  Her words ring true today.

I’m still on hold…

I’ve been a Realtor for a lucky 18 years now, Susan for over 25.  However in the past decade give or take, Real Estate has changed dramatically.  In fact, the past 5 years have been a revolution if you’ve been in the thick of it.  I was able to see how the internet – wait – mobile devices – single handedly changed everything.  It’s amazing.

Now add that tech to the pandemic and we are prepare for success.

By the looks of commercials, just a push of a button will summon a virtual open house.  That’s perfect – that’s grand!  So I wonder…

Do people still need Realtors?  Or is there an App for that?

In my humble opinion, the answer is YES, professional Realtors are still needed, relevant and imperative – especially in the Silicon Valley Real Estate Market.  As long as we are human, making one of the largest financial decisions in our lives, and for as many algorithms and apps with data we have – there are some things you cannot replicate.  Experience,  knowledge and the ability to navigate a contract in a market that moves so damn fast.

Not every Realtor is the same mind you.  I’m speaking on behalf of myself, Susan and a bountiful handful of awesome Realtors who get it.  We offer so much more than just opening a door.  There’s an app for that – what The Caton Team brings to the table is knowledge, experience, negotiations skills that turn our buyers into homeowners.

The Silicon Valley Real Estate Market is on par with New York now as one of the hottest Real Estate Markets in America and it also happens to be in our back yard.

Though this post was dedicated to our Buying clients in this hot market – Selling a home is just as challenging.  It’s not just putting a sign in the yard or a link on the net.  Alas – that’s a blog for another day.  Because….

…I’m off hold – so it’s back to work!

– Thanks for reading,

Sabrina

The Caton Team has 35 years of combined, local Silicon Valley Real Estate experience.  Both of us born and raised in San Carlos – The City of Good Living.  We know what it takes to become a homeowner in the Bay Area, we know what it takes to prepare your home for a successful sale in Silicon Valley.  If you’re interested in working with The Caton Team – please reach out at your convenience.   Call | Text 650.799.4333 | Email:  Info@TheCatonTeam.com

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654

Email |   Info@TheCatonTeam.com

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

Sold in Pacifica by The Caton Team

We love what we do!

We love turning Real Estate goals into Reality – even mid-pandemic.

The moment we walked into this home, we knew – this was the home of our clients. After a ton of competition, four counter offers, two counters to the counters, over bidding and prayer – we got it! How can The Caton Team help you?

How can The Caton Team help You?

Many of our clients are our friends, many of our clients turn into friends.  Helping our friends brings us joy!  

It takes a team to make Real Estate happen – so The Caton Team was very grateful to work with the best in the business.

Thank you Ryan and Sarah for trusting The Caton Team with your Real Estate goals – feels so good to have helped you accomplish it!

 How can The Caton Team help You?

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

Get exclusive inside access when you follow us on Facebook & Instagram

HOW TO SELL during COVID-19HOW TO SELLHOW TO BUY during COVID-19- HOW TO BUY MOVING MID PANDEMICTRUST AGREEMENTS and HEALTH CARE DIRECTIVESOUR TESTIMONIALS

Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

HomeBuyer Checklist

Hello Caton Team Friends!

Being at home really gets you thinking about your home.  Perhaps a purchase of your first home or a different home is in the cards  Here is our HomeBuyer Checklist – a quick guide to get you started on the right foot.  As always, The Caton Team is here to answer your questions, listen to your concerns and chat about Real Estate.  Contact us anytime…

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

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Got Real Estate Questions?   The Caton Team is here to help.

We strive to be more than just Realtors – we are also your home resource. If you have any real estate questions, concerns, need a referral or some guidance – we are here for you. Contact us at your convenience – we are but a call, text or click away!

The Caton Team believes, in order to be successful in the San Fransisco | Peninsula | Bay Area | Silicon Valley Real Estate Market we have to think and act differently. We do this by positioning our clients in the strongest light, representing them with the utmost integrity, while strategically maneuvering through negotiations and contracts. Together we make dreams come true.  How can The Caton Team help you?

A mother and daughter-in-law team with over 35 years of combined, local Real Estate experience and knowledge – would’t you like The Caton Team to represent you? Let us know how we can be of service. Contact us any time.

Call | Text | Sabrina 650.799.4333 | Susan 650.796.0654 |  EMAIL  |  WEB  |   BLOG

The Caton Team – Susan & Sabrina
A Family of Realtors
Effective. Efficient. Responsive.
What can we do for you?

The Caton Team Testimonials | The Caton Team Blog – The Real Estate Beat | TheCatonTeam.com | Facebook | Instagram | HomeSnap | Pintrest | LinkedIN Sabrina | LinkedIN Susan

Want Real Estate Info on the Go?  Download our FREE Real Estate App:  Mobile Real Estate by The Caton Team

Berkshire Hathaway HomeServices – Drysdale Properties

DRE # |Sabrina 01413526 | Susan 01238225 | Team 70000218 |Office 01499008

The Caton Team does not receive compensation for any posts.  Information is deemed reliable but not guaranteed. Third party information not verified.

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